18 Oct
|
Digital Marketing Doctor
|
Ghaziabad
18 Oct
Digital Marketing Doctor
Ghaziabad
Job Title
Cold Email Lead Generation Executive
We are looking for a detail-oriented Cold Email Lead Generation Executive to build accurate prospect databases and generate qualified business leads through targeted cold email campaigns.
The role involves business data extraction, decision-maker research, email discovery and verification, campaign management, email deliverability, and performance optimization. You will use prospecting platforms, automation tools, and AI-powered solutions to reach relevant businesses and generate genuine sales opportunities.
Success is measured by verified prospects, strong email deliverability, positive replies, and qualified leads—not simply the number of emails sent.
What You’ll Do
1. Business Data Extraction and Prospect Research
- Extract business information from Google Maps, online directories, company websites, LinkedIn, and other public sources.
- Build targeted prospect lists based on industry, location, business type, company size, and other relevant criteria.
- Identify key decision-makers, including Founders, Business Owners, Directors, CEOs, and Marketing Heads.
- Research company details and enrich existing databases using prospecting platforms, AI tools, and data enrichment solutions.
2. Email Finding, Verification, and Database Management
- Find relevant business email addresses for identified decision-makers.
- Verify email addresses before launching campaigns to reduce bounce rates and protect sender reputation.
- Clean, organize, deduplicate, and segment prospect databases.
- Maintain accurate records of company information, contact details, campaign status, and lead quality.
- Regularly update prospect lists to maintain data accuracy and usability.
3. Cold Email Campaign Setup and Management
- Set up and manage sending domains, email inboxes, and campaign infrastructure.
- Configure and monitor email authentication protocols, including SPF, DKIM, and DMARC.
- Manage appropriate inbox warm-up practices and sending volumes to support email deliverability.
- Create and run targeted cold email campaigns with personalized messaging and automated follow-up sequences.
- Use AI writing tools and automation platforms to improve research, personalization, and campaign efficiency.
- Ensure email campaigns follow relevant email marketing, privacy, and anti-spam requirements.
4. Email Deliverability and Campaign Optimization
- Monitor bounce rates, spam complaints, inbox placement, reply rates, and other campaign performance indicators.
- Identify and resolve deliverability issues promptly.
- Test subject lines, email copy, calls to action, audience segments, and targeting strategies.
- Analyze campaign results and continuously improve messaging and targeting to generate more positive replies.
- Maintain unsubscribe lists and suppression lists to avoid contacting recipients who have opted out.
5. Lead Qualification and Reporting
- Monitor incoming replies and identify prospects with genuine interest in the agency’s services.
- Qualify positive responses based on business requirements and potential fit.
- Forward qualified leads and relevant conversation details to the sales team.
- Maintain campaign records, prospect databases, and performance reports.
- Track verified contacts, deliverability, positive replies, and qualified leads to measure campaign effectiveness.
Tools and Platforms
- Google Maps and online business directories
- Apollo.io and LinkedIn Sales Navigator
- Clay, Hunter, Snov.io, RocketReach, and Lusha
- Email verification and data enrichment tools
- Instantly, Smartlead, and lemlist
- Google Workspace and Microsoft 365
- CRM platforms
- Microsoft Excel and Google Sheets
- AI-powered research, writing, and automation tools
Who Can Apply
- Candidates interested in cold email outreach, B2B lead generation, prospect research, or email campaign management.
- Individuals with strong online research skills and attention to detail.
- Candidates who can build accurate prospect lists and identify relevant business decision-makers.
- Applicants who understand email verification, database management, and campaign performance tracking.
- Candidates who are comfortable using prospecting tools, email automation platforms, and AI-powered tools.
- Individuals who can work systematically, troubleshoot campaign issues, and focus on generating qualified leads.
Required Skills
- Robust internet research and business data extraction skills.
- Knowledge of B2B prospecting and decision-maker identification.
- Familiarity with email-finding, verification, and data enrichment tools.
- Understanding of cold email campaign setup, personalization, and automated follow-ups.
- Basic knowledge of email deliverability, sender reputation, SPF, DKIM, and DMARC.
- Ability to analyze campaign metrics, troubleshoot delivery issues, and optimize reply rates.
- Proficiency in Excel or Google Sheets and accurate database management.
- Familiarity with CRM systems, email automation tools, and AI-powered workflows.
- Understanding of unsubscribe management, suppression lists, and responsible email outreach practices.
- A results-driven approach focused on verified prospects, positive replies, and qualified business opportunities.
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
📌 Cold Email Lead Generation Executive (Ghaziabad)
🏢 Digital Marketing Doctor
📍 Ghaziabad