- Brand Development:
- Develop and execute comprehensive marketing strategies to enhance brand awareness and positioning.
- Create compelling brand messaging and storytelling to resonate with the target audience.
- Manage brand identity and visual assets across all platforms.
- Market Research and Analysis:
- Conduct in-depth market research to identify trends, customer preferences, and competitor activities.
- Analyze market data to inform strategic decision-making and campaign optimization.
- Identify new market opportunities and develop strategies to penetrate them.
- Public Relations:
- Build and maintain strong relationships with media outlets and influencers.
- Develop and execute public relations strategies to generate positive media coverage.
- Manage crisis communication and media relations.
- Event Planning and Execution:
- Plan and execute successful product launches, fashion shows, and other marketing events.
- Manage event budgets and logistics.
- Collaborate with internal and external stakeholders to ensure event success.
- Sales and Business Development:
- Support sales teams by providing marketing materials and collateral.
- Collaborate with sales to develop targeted marketing campaigns.
- Identify new business opportunities and partnerships.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in the jewelry or luxury goods industry is preferred.
- Excellent communication and interpersonal skills.
- Creative and innovative mindset with a strong attention to detail.
- Ability to work independently and as part of a team.
Job Types: Full time, Permanent
Pay: From ₹15,000.00 per month
Advantages:
- Health insurance
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Ability to commute/relocate:
- Periyar, Madurai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)