We are looking for an experienced PPC Expert to join our growing digital marketing team. The ideal candidate should have hands-on experience in managing paid campaigns, optimizing performance, and generating quality leads through multiple advertising platforms.
Key Responsibilities
- Plan, create, and manage PPC campaigns across Google Ads, Meta Ads, and other paid platforms
- Perform keyword research, competitor analysis, and audience targeting
- Optimize campaigns for lead generation, conversions, CTR, CPC, and ROI
- Monitor budgets, bidding strategies, and campaign performance
- Create ad copies, A/B testing, and landing page recommendations
- Track campaign performance using Google Analytics, Google Tag Manager, and conversion tracking
- Generate weekly/monthly performance reports with actionable insights
Required Skills
✔ Google Ads
✔ Meta Ads
✔ Keyword Research
✔ Conversion Tracking
✔ Google Analytics
✔ Google Tag Manager
✔ Performance Marketing
✔ Lead Generation
✔ ROI Optimization
Requirements
- Minimum 2 years of relevant PPC experience
- Strong analytical and problem-solving skills
- Experience handling multiple client or in-house campaigns
- Excellent communication and reporting skills