Bozzo Cabs Pvt. Ltd. | Hyderabad | 4–6 Years Experience | Founding Team | Equity Only

About Bozzo
Bozzo Cabs is building an urban mobility and ride-hailing platform, starting from Hyderabad. We are looking for a hands-on, entrepreneurial professional to lead marketing, customer acquisition, GTM strategy and business growth.

Hands-on role: you'll run campaigns and on-ground acquisition yourself in the early days, before building a team.

Key Responsibilities

• Digital & Performance Marketing: Plan and manage Google Ads, Meta Ads, paid campaigns and customer acquisition initiatives.
• SEO & Content Marketing: Improve search rankings, organic traffic, website visibility and online presence.
• Brand Marketing: Build brand awareness through social media, content, influencers, Reels and creative campaigns.
• GTM & Customer Acquisition: Develop and execute Hyderabad launch strategies to drive app installs, first rides, repeat bookings and referrals.
• Growth & Pricing Strategy: Identify target customers, growth opportunities, competitive pricing,



promotional offers and innovative customer acquisition ideas.
• Analytics & Optimization: Track CAC, conversions, retention, referrals and campaign ROI to improve marketing performance.
• Partnerships: Develop collaborations with colleges, offices, PGs, apartments, local businesses and communities to acquire customers.
• Competitor Analysis: Study Uber, Rapido, Ola and market trends to identify pricing gaps, customer needs and growth opportunities.
• Growth Experiments: Test current marketing channels, referral programs, viral campaigns and creative strategies to accelerate customer growth.

What We're Looking For
- 4–6 years of relevant experience in growth, digital marketing, performance marketing, SEO or GTM.
- Hands-on experience with Google Ads, Meta Ads, SEO and campaign analytics.
- Strong understanding of customer acquisition, branding, CAC, conversions and ROI.
- Creative, analytical, entrepreneurial and execution-oriented

📌 GTM & Growth Manager (Hyderabad)
🏢 Bozzo
📍 Hyderabad