Responsibilities

1. Search Engine Optimization (SEO)

- Perform keyword research and implement on-page & off-page SEO strategies.
- Optimize website content, meta tags, and landing pages for better rankings.
- Monitor website performance using tools like Google Analytics and Google Search Console.
- Build high-quality backlinks and improve domain authority.

2. Digital Marketing Campaigns

- Plan and execute paid campaigns on platforms like Google Ads and social media.
- Manage PPC campaigns and optimize ROI.
- Run email and remarketing campaigns.

3. Content Marketing

- Coordinate with content teams to create SEO-friendly blogs, articles, and web content.
- Ensure proper keyword placement and content optimization.
- Develop content strategies to increase engagement and traffic.

4. Social Media Management

- Manage company profiles across platforms (Facebook, Instagram, LinkedIn, etc.).




- Plan and schedule posts, campaigns, and promotions.
- Track engagement and improve social media performance.

5. Performance Tracking & Reporting

- Analyze campaign performance and prepare regular reports.
- Track KPIs like traffic, conversions, bounce rate, and rankings.
- Suggest improvements based on data insights.

6. Competitor Analysis

- Monitor competitor strategies and market trends.
- Identify opportunities to improve rankings and visibility.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 SEO & Digital Marketing Executive (Kolkata)
🏢 Ahaan Software Consulting
📍 Kolkata