1. PRE-SALES EXECUTIVE

Roles & Responsibilities

- Handle and respond to leads received through marketing campaigns, digital platforms, referrals, networking, and other approved sources.
- Qualify leads based on customer requirements, budget, location preference, project interest, purchase intent, and readiness to proceed.
- Conduct initial discussions with prospective customers to understand their requirements and preferences.
- Provide accurate information regarding project details, specifications, location, amenities, pricing, payment plans, offers, and other relevant information.
- Conduct timely and systematic follow-ups with prospective customers.
- Schedule and coordinate site visits for qualified customers in coordination with the Sales Team.
- Maintain accurate, complete, and up-to-date customer and lead information in the CRM.
- Coordinate with the Sales Team for effective and timely handover of qualified leads.
- Address customer queries, concerns, and objections professionally and provide appropriate information or assistance.
- Maintain continuous engagement with prospective customers throughout the pre-sales process until conversion or closure.
- Record and communicate customer feedback, preferences, and requirements to the Sales and Marketing Teams.
- Monitor lead status and ensure timely movement of prospects through the pre-sales pipeline.
- Prepare and submit daily, weekly, and monthly lead performance reports.
- Support the Sales Team in achieving overall site visit, booking, and revenue objectives.

Key Performance Indicators (KPIs)





- Lead Contact Rate: Ensure a minimum of 9095% of assigned leads are contacted within the defined Turnaround Time (TAT).
- Daily Calling Activity: Achieve the assigned number of meaningful customer interactions/calls per working day.
- Lead Qualification: Achieve the assigned monthly qualified lead target.
- Follow-Up Compliance: Complete 100% of scheduled follow-ups within the agreed timeline.
- Site Visit Achievement: Achieve the assigned monthly site visit target.
- Lead-to-Site Visit Conversion: Maintain the prescribed lead-to-site visit conversion ratio.
- CRM Compliance: Ensure 100% accurate and timely updating of lead status, customer details, follow-up remarks, and next actions.
- Lead Handover: Ensure all qualified leads are properly and promptly handed over to the Sales Team.
- Customer Response Time: Respond to customer enquiries and requests within the defined TAT.
- Customer Engagement: Maintain consistent, skilled, and effective communication with prospective customers.
- Lead Follow-Up Quality: Ensure meaningful follow-ups that contribute towards customer progression and conversion.
- Reporting Compliance: Submit daily, weekly, and monthly performance reports accurately and within the prescribed timelines.
- Target Achievement: Achieve the assigned monthly pre-sales targets for lead qualification, follow-ups, and site visits.
- Conversion Contribution: Contribute effectively to site visits, bookings, and overall sales conversion generated from assigned leads.

📌 Telecaller (Hyderabad)
🏢 EIPL Constructions
📍 Hyderabad