Key Roles &

- Responsibilities

1. Team Leadership &
- Management

- Lead, motivate, and manage the Academic Counselling team.

- Assign individual admission targets and monitor daily performance.

- Conduct daily team briefings, reviews, and performance discussions.

- Identify performance gaps and provide corrective guidance.

1. Admissions &
- Sales Performance

- Take responsibility for achieving individual and overall team admission targets.

- Monitor lead conversion rates, follow-ups, admission confirmations, and fee conversion.

- Personally handle high-potential leads, difficult enquiries, and admission closures when required.

- Develop effective strategies to improve admission numbers and sales productivity.

1. Training &
- Counsellor Development

- Train Academic Counsellors in course presentation, telecalling, student counselling, objection handling, and admission closing.

- Conduct regular role-play sessions and call-quality reviews.

- Guide underperforming counsellors and improve their conversion performance.

1. Lead Management &
- Coordination

- Ensure timely lead allocation, follow-ups, and proper CRM updates.

- Coordinate with the Digital Marketing team to improve lead quality and conversion.

- Track lead sources, pending follow-ups, and conversion performance.

- Prevent lead leakage and ensure maximum utilization of available enquiries.

1. Reporting &
- Accountability

- Maintain daily, weekly, and monthly sales performance reports.

- Monitor counsellor-wise admissions, conversion ratios, and target achievement.





- Submit regular performance updates and improvement plans to Management.

- Ensure accountability, discipline, and consistent sales activities within the team.

Qualification &

- Experience

- Bachelor's degree in any discipline
- MBA in Marketing or Sales preferred.

- Minimum 35 years of experience in education sales, student admissions, academic counselling, or related sales roles.

- Prior experience in team handling, sales training, and target achievement preferred.

- Solid knowledge of telecalling, lead management, CRM, and admission conversion.

- Excellent communication, leadership, negotiation, and problem-solving skills.

- Proficiency in Malayalam and English.

Preferred Candidate Profile

- Proven track record of achieving sales or admission targets.

- Strong hands-on experience in student counselling and admission closing.

- Ability to train and improve the performance of a small sales team.

- Confident in handling student and parent enquiries.

- Result-oriented, disciplined, and capable of working under targets.

- Experience in educational institutions, training institutes, or skill-development organizations will be an advantage.

Performance Expectations

- Consistent achievement of monthly admission targets.

- Improvement in individual counsellor productivity and conversion rates.

- Effective lead utilization and follow-up management.

- Regular sales training and measurable team performance improvement.

- Accurate reporting and strong ownership of admission results.

📌 Team Lead (Kochi)
🏢 Viswam College Of Management Studies
📍 Kochi