Experience: 6 Months to 2 Years

Must have Experience/Knowladge of IT Industry

Job Responsibilities

- Plan, manage, and execute daily, weekly, and monthly content calendars across social media platforms.
- Independently create and update content strategies aligned with business goals.
- Conduct competitor analysis and identify content trends, formats, and opportunities.
- Develop content ideas, captions, and campaign concepts with minimal supervision.
- Ensure content aligns with brand voice, messaging, and overall communication strategy.
- Coordinate with design and video teams to deliver high-quality creatives.
- Schedule and publish posts using tools like Buffer, Hootsuite, or similar platforms.
- Ensure timely and consistent posting across all platforms.
- Drive engagement by actively sharing content in relevant groups and communities.
- Monitor and analyze performance metrics such as reach, engagement, and follower growth.
- Prepare detailed monthly performance reports with insights and actionable improvements.
- Use tools like Meta Insights and Google Analytics to evaluate and optimize performance.
- Identify high-performing content and implement strategies to improve future results.
- Manage comments, messages, and audience interactions in a professional and brand-aligned manner.
- Plan and execute engagement activities such as campaigns, polls, and interactive content.




- Take ownership of building and maintaining an active online community.
- Manage LinkedIn content strategy including hiring posts, branding, and thought leadership content.
- Promote blogs and website content to increase traffic and visibility.
- Collaborate with internal teams for content planning, approvals, and updates.
- Contribute to paid marketing efforts by suggesting ad creatives and strategies.
- Track ad performance and assist in optimizing campaigns for better results.

Skills Required

- Robust understanding of social media platforms (Instagram, Facebook, LinkedIn).
- Must have knowledge of ai platform for creating and calendars and images.
- Good content writing and communication skills.
- Ability to plan and execute content strategies independently.
- Strong analytical skills with the ability to interpret performance data.
- Experience with social media tools and scheduling platforms.
- Basic understanding of paid ads and campaign optimization.
- Creativity in content ideation and storytelling.
- Good coordination and team collaboration skills.
- Strong time management and ability to meet deadlines.
- Proactive mindset with ownership and problem-solving ability.
- Professional attitude with a focus on continuous learning and growth.

Pay: ₹12,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Executive (Rajkot)
🏢 Guru Technolabs
📍 Rajkot