Job Summary

We are looking for a creative, research-driven SEO Content Writer to produce search-optimized content that grows our organic traffic, builds trust, and educates users on personal finance and lending topics. You will work closely with the Digital Marketing and Product teams to turn keyword insights into content that ranks and converts.

Key Responsibilities

- Write high-quality, original blogs, articles, landing page copy, FAQs, and guides on personal finance, salary advance, loans, credit scores, and budgeting.
- Conduct keyword research using tools such as Google Keyword Planner, SEMrush, or Ahrefs, and plan content around search intent.
- Apply on-page SEO best practices: meta titles and descriptions, headings, internal linking, keyword placement, and schema-friendly formatting.
- Refresh and optimize existing content to improve rankings and reduce bounce rates. Analyze competitor content and SERP trends to find content gaps.
- Track content performance (traffic, rankings, CTR, engagement) using Google Analytics and Search Console and iterate on the results.
- Work with designers and social media teams to repurpose content across channels.
- Make sure all content is accurate, compliant with RBI and regulatory guidelines,



and consistent with brand tone.
- Maintain a content calendar and deliver within deadlines.

Required Qualifications & Experience

- Bachelor’s degree in English, Mass Communication, Journalism, Marketing, or a related field.
- 2-3 years of experience in SEO content writing, preferably in fintech, BFSI, or a related domain.
- Excellent written English, with strong grammar, editing, and storytelling skills.
- Working knowledge of SEO fundamentals (on-page, keyword research, E-E-A-T, content clusters).
- Familiarity with Google Analytics, Search Console, and at least one SEO tool.
- Ability to simplify complex financial topics for a general audience.
- Robust research skills and attention to detail.
- Portfolio or writing samples with live, ranking articles.

Working Hours and Days

- Full Time: Monday to Saturday
- 10:00 A.M. – 6:30 PM

Interested Candidate can share their resume on +91 (phone hidden) Pay: Up to ₹600,000.00 per year

Benefits

- Provident Fund

Application Question(s):
- Current and Expected CTC ?
- How soon you can join ?

Experience:
- NBFC: 2 years (Required)
- Fintech: 2 years (Required)

Work Location: In person

📌 SEO Content Writer (North Sikkim)
🏢 Kasar credit and capital private
📍 North Sikkim