Position: Senior Manager Sales

Reporting To: Director

Location :Pune

Job Purpose The Senior Manager Sales will be responsible for driving the overall business growth, sales strategy, customer acquisition, and profitability of the Division. The incumbent will lead the sales function, develop strategic customer relationships, identify new business opportunities, and ensure the achievement of business objectives. This role requires strong leadership, commercial acumen, and the ability to collaborate effectively with cross-functional teams.

Key Responsibilities

Business Development & Sales

- Develop and execute the sales strategy for the Division to achieve revenue and profitability targets.
- Research and identify current business opportunities, including new markets, industries, customers, products, applications, and growth segments.
- Conduct market research to identify target customers and emerging business opportunities.
- Generate new business through direct customer engagement, networking, exhibitions, and referrals.
- Identify key decision-makers and establish strong relationships with prospective customers.
- Conduct customer meetings, technical discussions, and commercial negotiations.
- Understand customer requirements and propose appropriate technical and commercial solutions.
- Deliver company presentations, product demonstrations, and coordinate product/sample validation activities.
- Prepare and submit techno-commercial quotations and negotiate pricing, commercial terms, and contracts.
- Follow up with customers to secure orders and maximize conversion of opportunities.

Customer Relationship Management





- Build and maintain long-term relationships with key customers and strategic accounts.
- Ensure high levels of customer satisfaction through proactive communication and timely issue resolution.
- Handle customer queries, complaints, and escalations in coordination with internal teams.
- Monitor customer feedback and identify opportunities for continuous improvement.

Sales Operations

- Ensure achievement of monthly, quarterly, and annual sales targets.
- Prepare sales forecasts, business plans, and revenue projections.
- Monitor sales performance and pipeline status through CRM and management reports.
- Coordinate with Finance for payment follow-up and receivables management.
- Liaise with Production, Planning, Quality, Warehouse, Logistics, and Customer Service teams to ensure timely execution of customer requirements.
- Ensure effective order execution and customer support throughout the sales cycle..

Marketing & Business Growth

- Work closely with the Marketing team to develop promotional strategies and lead generation initiatives.
- Represent the company at exhibitions, seminars, conferences, customer events, and industry forums.
- Monitor competitor activities, market trends, customer expectations, and industry developments.
- Recommend new products, applications, and business expansion opportunities.




- Continuously identify and implement improvements in sales processes and business operations.

Key Performance Indicators (KPIs)

- Achievement of sales and profitability targets.
- New customer acquisition and business development.
- Growth of existing customer accounts.
- Order conversion ratio.
- Collection and reduction of outstanding receivables.
- Customer satisfaction and retention.
- Sales pipeline and forecast accuracy.
- Team performance and development.
- Market expansion and strategic account growth.

Qualification

- Bachelor's Degree in Mechanical Engineering .

Experience

- 1015 years of experience in B2B industrial sales/business development.
- Minimum 5 years of experience in leading a sales team.
- Experience in fastening systems, industrial components, automotive, engineering, or manufacturing industry will be preferred.

Key Skills

- Strategic Sales Planning
- Business Development
- Team Leadership
- Customer Relationship Management
- Commercial Negotiation
- Market Research & Analysis
- Sales Forecasting
- Presentation & Communication Skills
- Contract Management
- CRM Management
- Financial & Commercial Acumen
- Cross-functional Coordination
- Problem Solving & Decision Making

Preferred Attributes

- Strong leadership and people management skills.
- Self-driven with excellent business acumen.
- Ability to build long-term customer relationships.
- Strong analytical and negotiation skills.
- Willingness to travel extensively for customer meetings and business development activities.
- Result-oriented with a proactive approach toward achieving business objectives.

📌 Senior Sales Manager , 10-16 Years, Pune
🏢 JOB GRIP
📍 Pune