JOB DESCRIPTIONSales Representative – B2B Wholesale & Residential Sales

Company: 1212 Glass / Naresh Glass House

Department: Sales & Business Development

Job Type: Full time

Location: Chandigarh / Mohali / Panchkula / Tricity and surrounding markets

Reporting To: Sales Manager / General Manager

1. Job Purpose

To generate new business, develop long-term customer relationships, and increase sales across B2B wholesale, dealers, builders, architects, interior designers, contractors, and residential customers. The Sales Representative will be responsible for identifying business opportunities, generating enquiries, preparing quotations, following up on leads, converting enquiries into confirmed orders, and ensuring a professional customer experience from enquiry to delivery.
1. Key Responsibilities

A. B2B Wholesale Sales

- Develop and maintain relationships with glass dealers, fabricators, aluminium contractors, hardware dealers, builders, contractors, and other business customers.
- Identify and onboard new wholesale customers and channel partners.
- Conduct regular market visits to generate enquiries and understand competitor pricing and market demand.
- Promote the company's product range, including toughened glass, float glass, laminated glass, DGU, mirrors, designer glass, and value-added glass products.
- Maintain regular follow-ups with existing customers to increase repeat orders and customer retention.
- Negotiate prices and commercial terms within company-approved limits.
- Monitor customer outstanding payments and coordinate with the accounts team for timely collection.

B. Residential & Retail Sales

- Handle enquiries from homeowners, interior designers, architects, and individual customers.
- Understand customer requirements and recommend suitable glass products and solutions.
- Generate sales for shower enclosures, glass partitions, designer mirrors, balcony glass, kitchen glass, furniture glass, and other residential applications.
- Coordinate site visits, measurements, quotations, and installation requirements with the relevant team.
- Explain product specifications, available designs, finishes, hardware options, pricing, and delivery timelines.




- Follow up with customers until order confirmation and coordinate with installation and dispatch teams.

C. Lead Generation & Business Development

- Generate leads through market visits, referrals, telephone calls, WhatsApp, and professional networking.
- Develop new customer segments and explore untapped markets.
- Maintain a structured pipeline of prospects, active enquiries, quotations, and confirmed orders.
- Build relationships with architects, interior designers, builders, contractors, and project consultants.
- Follow up consistently on pending quotations and lost enquiries to identify opportunities for conversion.

D. Sales Operations & Reporting

- Prepare quotations and sales orders accurately using the company's approved systems and processes.
- Maintain customer information, enquiry records, follow-up schedules, and order history in the CRM or designated reporting system.
- Submit daily sales reports covering visits, calls, enquiries, quotations, orders, collections, and pending follow-ups.
- Coordinate with production, billing, dispatch, accounts, and installation teams to ensure smooth order execution.
- Communicate realistic delivery timelines and escalate customer complaints or operational issues promptly.
- Ensure all pricing, discounts, credit terms, and commitments comply with company policies.

1. Key Performance Indicators (KPIs)

Performance will be evaluated on measurable business outcomes, including:
- Monthly sales revenue and gross profit contribution.
- Number of new B2B customers acquired.
- Number of residential and retail orders converted.
- Enquiry-to-order conversion rate.
- Number of productive customer visits and follow-ups.
- Repeat business and customer retention.
- Timely collection of payments and control of overdue receivables.




- Accuracy of quotations, order processing, and sales reporting.
- Achievement of assigned sales targets.

Targets will be assigned by management based on the territory, customer segment, and sales potential.
1. Required Qualifications & Experience

- Graduate in any discipline; a qualification in business, sales, or marketing is preferred.
- 0–4 years of experience in sales, preferably in glass, building materials, construction, interiors, aluminium systems, hardware, or a related industry.
- Freshers with strong communication and business development skills may also be considered.
- Strong negotiation, presentation, communication, and relationship-management skills.
- Comfortable with field sales, customer meetings, and market visits.
- Basic knowledge of MS Excel, email, WhatsApp Business, and CRM or sales software.
- Ability to understand customer requirements, prepare quotations, and follow up systematically.
- Two-wheeler and valid driving licence preferred for field sales roles.

1. Personal Attributes

- Target-oriented and proactive.
- Professional, confident, and persuasive.
- Strong follow-up discipline and customer-handling skills.
- Commercially aware, with an understanding of pricing and profitability.
- Honest, reliable, and committed to company policies.
- Able to work independently while coordinating effectively with internal teams.
- Focused on building long-term customer relationships rather than one-time sales.

1. Compensation & Benefits

- Fixed monthly salary based on experience and suitability.
- Performance-based incentives linked to defined sales and profitability targets.
- Travel allowance or reimbursement as per company policy.
- Opportunities for career growth into Senior Sales Executive, Key Account Manager, or Sales Manager roles.

1. Expected Outcome

The successful candidate will contribute to consistent revenue growth, expansion of the company's B2B customer base, increased residential sales, stronger customer relationships, and disciplined execution of the complete sales process. Pay: ₹9,100.00 - ₹37,000.00 per month

Work Location: In person

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