We are looking for a dynamic, result-oriented Sales Executive – Institutional Sales to drive business development, acquire new institutional customers, and grow sales of sustainable paper packaging products. The candidate will be responsible for developing relationships with institutional buyers, identifying current business opportunities, managing key accounts, and achieving assigned sales targets.

Key Responsibilities1. Institutional Sales & Business Development

- Identify and develop new business opportunities across institutional and B2B customer segments.
- Build a strong customer base among hotels, restaurants, cafés, QSR chains, caterers, corporate cafeterias, food service companies, airlines, and other bulk buyers.
- Generate leads through market mapping, cold calling, customer visits, references, and networking.
- Promote the company's paper cups, bowls, lids, and other relevant packaging solutions.
- Achieve monthly, quarterly, and annual sales targets.

1. Customer Relationship Management

- Establish and maintain long-term relationships with purchase managers, procurement heads, business owners, and other key decision-makers.
- Understand customer requirements related to product specifications, volumes, pricing, quality, and delivery schedules.
- Conduct regular customer visits and follow up on enquiries, quotations, samples, and commercial proposals.
- Ensure customer satisfaction and develop existing accounts through repeat business and cross-selling opportunities.

1. Sales Execution & Account Management

- Prepare quotations, negotiate commercial terms, and follow up to convert leads into confirmed orders.
- Coordinate product sampling, customer approvals, and order finalisation.
- Manage the complete sales cycle, from lead generation to order closure and payment follow-up.
- Monitor customer consumption patterns and identify opportunities for long-term supply agreements.

1. Market Intelligence & Reporting





- Monitor competitor activities, market trends, customer preferences, and pricing developments.
- Identify new territories, customer segments, and growth opportunities.
- Maintain accurate records of customer interactions, sales pipelines, enquiries, and order status.
- Submit periodic sales reports, forecasts, and updates to management.

1. Internal Coordination

- Coordinate with production, planning, logistics, quality, and finance teams to ensure timely order fulfilment.
- Communicate customer feedback and product requirements to the relevant internal teams.
- Follow up on outstanding payments and support timely collections in accordance with company policy.

Qualifications & Experience
- Graduate in any discipline/ MBA in Sales or Marketing will be an advantage.
- Approximately 2–5 years of experience in institutional sales, B2B sales, or business development.
- Experience in packaging, FMCG, food service, HORECA, paper products, or disposable packaging will be preferred.
- Experience handling bulk customers and institutional accounts is desirable.

Required Skills & Competencies
- Strong communication, negotiation, and presentation skills.
- Proven ability to generate leads and convert prospects into customers.
- Good understanding of institutional procurement and B2B sales processes.
- Strong customer relationship management and account development skills.
- Target-oriented approach with good planning and follow-up capabilities.
- Proficiency in MS Excel, PowerPoint, and sales reporting tools.
- Willingness to travel for customer meetings and business development activities.

Key Performance Indicators (KPIs)
- Achievement of assigned sales and revenue targets.
- New institutional customer acquisition.
- Growth in existing accounts and repeat orders.
- Lead conversion rate and sales pipeline development.
- Collection performance and outstanding receivables.
- Customer retention and satisfaction.

Pay: ₹45,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Sales Executive – Institutional Sales (Bengaluru)
🏢 Manjushree Technopack
📍 Bengaluru