Lead the overall digital performance strategy across D2C,marketplaces and quick commerce.Manage Meta, Google and other paid digital channels for D2C acquisition, conversion and retargeting,Lead PM across Blinkit, Zepto, Swiggy Instamart and others.
Required Candidate profile
Hands-on experience with Meta,Google and Amazon Ads;Strong understanding of ROAS, CAC, CVR, CPC, CPM, AOV and LTV,• Experience in FMCG, consumer brands, sports nutrition, lifestyle or e-commerce .