18 Oct
|
Zenbuzz Media
|
Jaipur
18 Oct
Zenbuzz Media
Jaipur
Job Opening: Performance Marketing Executive
Company: Talknlock
Job Type: Full-Time
Work Mode: On-site (Work from Office)
Location: Jaipur
Experience: 3-5 years
Key Responsibilities
- Paid Advertising Campaigns
- Plan, launch, and manage campaigns across Meta Ads (Facebook & Instagram) and Google Ads.
- Develop effective advertising strategies aligned with business objectives.
- Manage campaign budgets and optimize ad spend for maximum ROI.
- Campaign Optimization & Performance
- Monitor campaign performance, conversions, CPC, CPM, CTR, CPA, and ROAS.
- Conduct A/B testing for ad creatives, audiences, and campaign strategies.
- Identify opportunities to improve campaign performance and reduce acquisition costs.
- Audience Research & Targeting
- Research target audiences, customer behavior, and competitor advertising strategies.
- Create and optimize audience segments, retargeting campaigns, and lookalike audiences.
- Analytics & Reporting
- Track campaign performance using Meta Ads Manager, Google Analytics 4, and Google Tag Manager.
- Prepare regular performance reports and provide actionable insights.
- Monitor conversion tracking and ensure accurate campaign measurement.
- Creative & Landing Page Collaboration
- Coordinate with the content and creative teams to develop high-performing ad creatives, videos, and copy.
- Suggest improvements to landing pages and conversion funnels to increase campaign effectiveness.
Required Skills & Qualifications
- Practical knowledge of Meta Ads and Google Ads.
- Understanding of performance marketing metrics, conversion funnels, and lead generation.
- Knowledge of audience targeting, retargeting, and campaign optimization.
- Familiarity with Google Analytics 4, Google Tag Manager, and conversion tracking.
- Solid analytical, problem-solving, and communication skills.
- Ability to manage multiple campaigns, meet deadlines, and work collaboratively in an office environment.
Preferred Qualifications
- Experience managing paid advertising campaigns with measurable results.
- Knowledge of lead generation, e-commerce marketing, and conversion rate optimization.
- Google Ads or Meta Blueprint certifications are an added advantage.
What We Offer
- Opportunity to work on real-world digital marketing campaigns.
- A collaborative and growth-oriented work environment.
- Opportunities to develop advanced performance marketing skills.
- Career growth based on performance and contribution.
How to Apply Interested candidates can share their updated CV along with details of their relevant campaign experience and expected salary.
Pay: ₹400,000.00 - ₹800,000.00 per year
Experience
- Performance marketing: 3 years (Required)
Work Location: In person
📌 Performance Marketing Executive (Jaipur)
🏢 Zenbuzz Media
📍 Jaipur