: Experienced Performance Marketing Executive or Digital Marketing Executives
1. Plan, create, and manage PPC campaigns across Google Ads and social media platforms (Meta, LinkedIn, etc.)
2. Budget handling 5- 10 lacs per month minimum for Google adwords
3. Perform in-depth keyword analysis and identify target audiences for maximum ROI.
4. Monitor campaign performance; adjust bids, targeting, and ad placements to meet KPIs (CPC, CTR, ROAS, etc.)
5. Regularly conduct A/B tests on ad creatives, landing pages, and copy to improve conversion rates.
6. Manage daily and monthly ad spends effectively without overshooting budgets.
7. Track campaign metrics using Google Analytics, Data Studio, or other tools and present performance reports weekly/monthly.
8. Stay updated on industry trends and analyze competitor strategies.
9. Work closely with SEO, content, and sales teams to align marketing efforts.
10. Drive qualified leads and ensure campaigns are aligned with business goals.
Immediate Joiner will be preferred. Timing 1:00PM - 10:00PM (US Shift)