Oncology Marketing Manager, (Kolkata)

Oncology Marketing Manager, (Kolkata)

18 Oct
|
Lifecell
|
Kolkata

18 Oct

Lifecell

Kolkata

Heres a professional Job Descripon for Oncology & Allied Sales Diagnosc Services, suitable for recruitment or pos¢ng on Naukri/LinkedIn.

Job Title: Oncology & Allied Sales Execu¢ve / Manager

Industry: Diagnos¢c / Healthcare

Department: Sales & Business Development

Loca¢on: [Loca¢on]

Experience: 28 years in diagnos¢cs, oncology

Job Summary

Responsible for driving business growth for oncology diagnos¢c and allied healthcare services by developing rela¢onships with oncologists, hospitals, clinics, laboratories, and other healthcare professionals. The role involves promo¢ng diagnos¢c services, genera¢ng referrals, achieving revenue targets, and expanding the organiza¢on's oncology network.

Key Responsibili¢es

Develop and execute sales strategies for oncology diagnos¢cs and allied services.

Build and maintain strong rela¢onships with oncologists, physicians, surgeons, hospitals, clinics, and healthcare ins¢tu¢ons.

Promote diagnos¢c oerings such as histopathology, cytology, immunohistochemistry (IHC), molecular tes¢ng, gene¢c tes¢ng, tumor proling, and other oncology-related inves¢ga¢ons, based on the organiza¢on's por¢olio.

Generate new business opportuni¢es through hospital visits, doctor mee¢ngs, referrals, corporate ¢e-

ups, and ins¢tu¢onal partnerships.

Achieve assigned monthly, quarterly, and annual revenue and volume targets.

Iden¢fy poten¢al referral sources and develop recent accounts.

Conduct regular market visits and compe¢tor analysis.

Coordinate with laboratory, opera¢ons, customer service,



and logis¢cs teams to ensure smooth sample collec¢on and report delivery.

Follow up on leads, referrals, pending inves¢ga¢ons, and customer requirements.

Organize doctor mee¢ngs, CME programs, scien¢c presenta¢ons, and awareness ac¢vi¢es where applicable.

Maintain accurate records of customer interac¢ons, sales pipelines, collec¢ons, and business performance.

Handle customer queries and resolve service-related issues in coordina¢on with internal teams.

Monitor market trends and iden¢fy opportuni¢es for introducing new diagnos¢c services.

Ensure compliance with company policies and applicable healthcare/diagnos¢c regula¢ons.

Key Skills

Healthcare/diagnos¢c sales

Oncology product/service knowledge

Doctor and hospital rela¢onship management

Business development

B2B/B2C sales

Lead genera¢on and conversion

Nego¢a¢on and communica¢on skills

Territory management

Target achievement

CRM/repor¢ng skills

Qualica¢on

Bachelor's degree in Life Sciences, Biotechnology, Microbiology, Pharmacy, Nursing, Healthcare

Management, Business Administra¢on, or a related eld.

MBA/PGDM in Sales & Marke¢ng or Healthcare Management is an advantage.

Preferred Experience

Candidates with experience in

Diagnos¢c laboratories

Oncology diagnos¢cs

Pathology / Histopathology

Molecular diagnos¢cs

Gene¢c tes¢ng

Pharma/oncology sales

Hospital business development

Healthcare B2B sales

KPIs: Revenue achievement, new account acquisi¢on, referral genera¢on, test volume growth,

customer reten¢on, collec¢on eciency, and territory growth.

📌 Oncology Marketing Manager, (Kolkata)
🏢 Lifecell
📍 Kolkata

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:

Get the latest job offers by email for: oncology marketing manager, (kolkata) / kolkata

Subscribe to this job alert:

Get the latest job offers by email for: oncology marketing manager, (kolkata) / kolkata