Company Description Shah Brothers Ispat Pvt. Ltd. is a leading steel distribution company and the largest distributor of Boiler Quality (BQ) plates in the Indian subcontinent. The organization is also a major stockist of Mild Steel Plates and Coils, High Tensile Plates, Alloy Steel, and other specialized grades of plates.

Founded in 1958, Shah Brothers Ispat has a long-standing reputation, having pioneered the import of Boiler Quality steel plates into India. Headquartered in Mumbai, the company operates branch offices and warehouses in Ahmedabad, Chennai, Hyderabad, and Angul, as well as branch offices in Kolkata, Delhi, and Bangalore. Team members join a well-established, growth-focused business with a strong presence across key industrial regions.

Role Description This is a full-time remote role for a Marketing Manager.

The Marketing

Manager will plan and execute marketing strategies to strengthen brand positioning in the steel and industrial sectors, including digital campaigns, email marketing, and targeted outreach to key customer segments.

Responsibilities include developing and managing marketing plans, coordinating with sales and operations teams to align promotional activities, and tracking performance metrics to optimize campaigns. The role involves creating marketing content and collateral, managing online presence, conducting market and competitor research, and supporting lead generation initiatives.

The Marketing





Manager will also oversee budget allocation for marketing activities, collaborate with external agencies or vendors when needed, and prepare regular reports for leadership on marketing outcomes and opportunities.

Qualifications

- Experience in marketing strategy, campaign planning, and brand management, preferably in B2B or industrial sectors.
- Solid skills in digital marketing, including social media management, email marketing, and online advertising.
- Ability to conduct market research, analyze data, and use insights to drive marketing decisions.
- Proficiency in creating marketing content and collateral, with clear, professional written and visual communication.
- Experience collaborating with sales teams to support lead generation, customer engagement, and account-based marketing.
- Strong project management skills, including organizing multiple campaigns, meeting deadlines, and managing budgets.
- Comfort with remote work, including effective communication, use of collaboration tools, and independent time management.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; an MBA or advanced marketing certification is an advantage.
- Knowledge of the steel, manufacturing, or industrial supply sector is beneficial.
- Ability to build relationships with internal stakeholders, external partners, and clients in a professional, inclusive manner.

📌 Marketing Manager (Chennai)
🏢 Shah Brothers Ispat
📍 Chennai