Key Responsibilities

Marketing &

- Promotions

- Organise health camps, medical awareness programmes, community outreach activities and corporate health check-up drives.

- Plan promotional activities, banners, brochures, standees, pamphlets and hospital branding materials.

- Coordinate local advertising, exhibitions, networking meetings and promotional events.

- Ensure consistent branding and accurate service information across all hospital locations.

D. Doctor &

- Referral Relationship Management

- Coordinate with consultants and department heads to promote available specialities and services.

- Develop qualified relationships with general practitioners, clinics, diagnostic centres and corporate medical teams.

- Support specialist consultation promotions, health camps and awareness programmes.

- Maintain referral partner records and track business development activities ethically.

E. Team Management &

- Coordination

- Lead and supervise the marketing team, field executives and external agencies.

- Allocate responsibilities, set targets and review team performance.

- Coordinate with hospital administration, front office, doctors, accounts and operations teams.





- Ensure timely execution of marketing campaigns and promotional activities.

F. Budgeting, Reporting &

- Performance Analysis

- Prepare monthly marketing budgets and campaign plans.

- Track marketing expenditure, lead generation, conversion rates and return on investment.

- Submit weekly progress reports and monthly marketing performance reports to management.

- Maintain records of corporate visits, health camps, referrals, enquiries and campaign outcomes.

- Recommend improvements based on performance data and market feedback.

G.

Healthcare

Compliance &

- Patient-Centred Marketing

- Ensure that all promotional materials contain accurate and responsible healthcare information.

- Follow applicable healthcare advertising, patient confidentiality, consent and data protection requirements.

- Avoid misleading claims, guaranteed treatment outcomes and unauthorised use of patient photographs or testimonials.

- Obtain appropriate approvals before publishing medical content or promotional offers.

Work Location: In person

📌 Marketing Manager and Executive (Bengaluru)
🏢 Evani Multispeciality Hospital
📍 Bengaluru