Role & responsibilities

- Oversee international marketing strategies and brand development for personal care brands across Nepal, Sri Lanka, and Bhutan.

- Develop marketing strategies, brand vision, and growth plans aligned with corporate objectives.

- Identify new market opportunities, consumer segments, and international market entry strategies.

- Lead brand planning, product conceptualisation, positioning, and recent product development.

- Monitor brand performance, market trends, competitor activities, pricing, and consumer insights.

- Coordinate with international teams, R&D;, media agencies, and market research partners.

- Manage annual brand budgets, optimise pricing, and improve advertising ROI.





- Establish standardised marketing systems and processes to enhance efficiency.

- Lead team development, performance management, training, mentoring, and succession planning.

Preferred candidate profile

- 12+ years of relevant experience in marketing and brand management.

- At least 3 years of experience in a leadership role.

- MBA/PGDM in Marketing from a reputed institute.

- Experience in FMCG, preferably in the personal care sector.

- International marketing experience prefered.

- Strong strategic, analytical, leadership, and team management skills.

📌 GM / Senior GM Marketing (Kolkata)
🏢 Emami
📍 Kolkata