WE’RE HIRING: DIGITAL MARKETING MANAGER (PPC ONLY)
Location: Mohali, Phase 8B
Experience: 4+ Years
Company: 75WAY Technologies Pvt. Ltd.
We are looking for an experienced Digital Marketing Manager – PPC to manage and scale paid advertising campaigns for our in-house IT Services website and IT Products.
Key Responsibilities:
- Plan, execute, and optimize Google Ads and other relevant paid advertising campaigns.
- Generate qualified leads for our in-house IT services, including Web Development, Mobile App Development, Custom Software, and AI/ML solutions.
- Manage PPC campaigns for our own IT products and product-based business.
- Conduct keyword research, competitor analysis, audience targeting, and budget planning.
- Optimize campaigns for lead generation, conversion rates, and ROI.
- Monitor campaign performance, analyze data, and prepare regular reports.
- Develop strategies to target international markets, particularly the US and other relevant regions.
- Manage campaign budgets, reduce cost per lead (CPL), and improve conversion quality.
Required Skills:
- 4+ years of hands-on experience in PPC and paid advertising.
- Strong expertise in Google Ads, conversion tracking, and campaign optimization.
- Experience running campaigns for an in-house IT services company or IT product-based company.
- Solid understanding of B2B lead generation and international paid campaigns.
- Data-driven approach with a focus on qualified leads, conversions, and ROI.
Benefits:
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Application Question(s):
- Can you join immediately ?
Experience:
- PPC Campaign Management: 5 years (Required)
- Google Ads: 4 years (Required)