Company: Uptown Spaces

Industry: Real Estate Broking

Location: Mumbai( Mulund)

Experience: 24 Years

Job Summary

We are looking for a creative and result-oriented Digital Marketing Specialist to manage online marketing activities, generate quality property leads, improve brand visibility, and support the sales team in achieving business targets.

Key Responsibilities

- Plan and execute digital marketing campaigns across Google Ads, Meta Ads (Facebook and Instagram), and other relevant platforms.

- Generate qualified leads for residential and commercial property sales.

- Manage social media accounts, including content planning, posting, and audience engagement.

- Create and coordinate property-related creatives, reels, videos, and promotional campaigns.

- Monitor campaign performance, lead quality, cost per lead (CPL), and return on ad spend (ROAS).

- Manage website updates, landing pages, SEO, and Google Business Profile.

- Coordinate with the sales team to track leads, follow-ups, and conversions.

- Prepare weekly and monthly marketing performance reports.

- Analyse market trends,



competitor activities, and campaign effectiveness.

- Optimise advertising budgets to improve lead generation and conversion rates.

Required Skills & Qualifications

- Graduate in Marketing, Business Administration, or a related field.

- 2–4 years of experience in digital marketing, preferably in real estate.

- Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics.

- Knowledge of SEO, social media marketing, lead generation, and campaign optimisation.

- Basic knowledge of Canva or other creative tools.

- Solid analytical, communication, and coordination skills.

- Ability to manage multiple campaigns and meet lead-generation targets.

Key Performance Indicators (KPIs)

- Number of qualified leads generated.

- Cost per lead (CPL) and lead conversion rate.

- Advertising campaign performance and ROAS.

- Website traffic and social media engagement.

- Timely execution of campaigns and marketing reports.

📌 Digital Marketing Executive (Mumbai)
🏢 Uptown Spaces
📍 Mumbai