Digital Marketing Executive - SEO Focus & Basic PPC - Malad Mumbai

Digital Marketing Executive - SEO Focus & Basic PPC - Malad Mumbai

18 Oct
|
InnOvator Web Solutions Pvt.Ltd.
|
Mumbai

18 Oct

InnOvator Web Solutions Pvt.Ltd.

Mumbai

? Location: Malad West, Mumbai

? Experience: 1–3 Years

? Work Mode: Work from Office

? Working Days: Monday to Friday | Saturday (Half-Day)

? Working Hours: Monday–Friday: 10:00 AM–7:00 PM | Saturday: 10:00 AM–3:30 PM

? Joining: Immediate to 15 Days

? Employment Type: Full-Time, Permanent | Direct Company Payroll

About the Role:

We are looking for a results-driven Digital Marketing Executive with hands-on experience in Search Engine Optimization (SEO) and a basic understanding of Pay-Per-Click (PPC) advertising.

The ideal candidate should have practical knowledge of on-page and off-page SEO, keyword research, website optimization, and strategies to improve organic search rankings and website traffic. Knowledge of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) will be an added advantage. The candidate should also be familiar with social media marketing, digital content optimization, and tracking campaign performance.

* Interested candidates please share your resume on ( [email protected] ) *

Key Responsibilities:

- Plan and execute digital marketing activities to improve online visibility and support business growth.
- Conduct keyword research and implement on-page and off-page SEO strategies.
- Optimize website content, metadata, internal linking, and other SEO elements to improve search engine rankings.
- Monitor keyword rankings, organic traffic, and website performance; identify opportunities for improvement.
- Apply AEO and GEO techniques to optimize content for AI-powered search experiences and generative search platforms.
- Develop a basic understanding of PPC campaigns across Google Ads and Meta Ads, including campaign monitoring and performance optimization.




- Manage social media platforms, including LinkedIn, Instagram, and Facebook, to strengthen online presence and audience engagement.
- Create and optimize content for websites, social media, and other digital marketing channels.
- Use tools such as Google Analytics and Google Search Console to monitor traffic and measure SEO performance.
- Prepare regular reports on SEO activities, website performance, and digital marketing metrics.
- Stay updated with the latest SEO trends, search engine algorithm updates, and digital marketing best practices.

Required Skills and Qualifications:

- Mandatory hands-on experience in SEO, including keyword research, on-page SEO, and off-page SEO.
- Basic understanding of PPC advertising, Meta Ads, Google Ads, and paid campaign performance metrics.
- Familiarity with Google Search Console, Google Analytics, and SEO tools.
- Understanding of AEO and GEO concepts and content optimization for AI-driven search.
- Knowledge of social media marketing and digital content strategies.
- Good analytical, communication, and content-writing skills.
- Ability to track performance metrics, identify improvement opportunities, and implement SEO strategies.
- A proactive attitude, willingness to learn, and ability to work collaboratively.

Preferred Qualifications:

- 1–3 years of experience in digital marketing, with a solid focus on SEO.
- Exposure to Meta Ads and LinkedIn Ads.
- Familiarity with website traffic analysis, keyword tracking, and SEO reporting.
- Knowledge of emerging AI search platforms and generative search optimization.

Interested Candidates: If you have hands-on SEO experience and are looking to grow your career in digital marketing, we would love to hear from you!

📌 Digital Marketing Executive - SEO Focus & Basic PPC - Malad Mumbai
🏢 InnOvator Web Solutions Pvt.Ltd.
📍 Mumbai

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