Job Summary

We are seeking a creative and results-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns to strengthen the company's online presence, generate leads, and support business growth.

Roles and Responsibilities

- Develop and implement digital marketing strategies aligned with organizational objectives.

- Manage and optimize social media platforms, including Facebook, Instagram, LinkedIn, and other relevant channels.

- Plan, create, and publish engaging digital content, including posts, creatives, reels, and promotional materials.

- Execute and monitor paid advertising campaigns using Google Ads and Meta Ads.

- Perform keyword research, on-page SEO, off-page SEO, and website optimization activities.

- Monitor website traffic, campaign performance, and audience engagement using Google Analytics and other relevant tools.

- Develop and execute email marketing campaigns and lead-generation activities.

- Coordinate with the design, content, and business development teams to ensure effective campaign execution.

- Conduct competitor analysis and market research to identify digital marketing opportunities.





- Prepare periodic performance reports and recommend improvements based on campaign results.

- Maintain consistency in brand communication across digital platforms.

- Stay updated on digital marketing trends, tools, algorithms, and industry best practices.

Required Skills and Qualifications

- Bachelor's degree or relevant qualification in Digital Marketing, Marketing, or a related field.

- Knowledge of SEO, SEM, social media marketing, and online advertising.

- Familiarity with Google Analytics, Google Search Console, Google Ads, and Meta Business Suite.

- Basic knowledge of content writing, copywriting, and digital content planning.

- Understanding of website performance, keyword analysis, and lead-generation strategies.

- Strong analytical, communication, and organizational skills.

- Ability to manage multiple campaigns and meet deadlines.

- Creativity, attention to detail, and a willingness to learn recent tools and technologies.

Pay: From ₹10,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Thiruvananthapuram)
🏢 LOGIPROMPT TECHNO SOLUTIONS
📍 Thiruvananthapuram