Digital Marketing Executive (Coimbatore)

Digital Marketing Executive (Coimbatore)

18 Oct
|
Air Garb Private
|
Coimbatore

18 Oct

Air Garb Private

Coimbatore

Job highlights

- Bachelor s degree in Marketing,Business Administration,or a related field.
- Experience with analytics tools such as Google Analytics and Meta Insights
- Experience: . 1 2 years of practical experience in digital marketing,with a strong focus on paid ads and SEO. .

We are looking for a Digital Marketing Executive who is well-versed in performance marketing, search optimization, and digital strategy. If you have hands-on experience with Meta Ads, Google Ads, and SEO, and are passionate about growing brands through data-driven campaigns and compelling content, this role is for you.

Key Responsibilities

1. Performance Marketing Paid Campaigns

- Plan, set up, and manage paid campaigns on Meta Ads Manager (Facebook/Instagram) and Google Ads (Search, Display, and YouTube) .
- Conduct audience research, A/B testing, and continuous optimization to maximize ROI and lead generation.
- Track budgets, bidding strategies, and KPIs such as CPC, CTR, CPM, and ROAS.
- Write ad copies, select creatives, and oversee ad approvals to ensure effective campaign execution.

2. SEO (Search Engine Optimization)

- Perform keyword research and competitive analysis to identify content and ranking opportunities.
- Optimize website, product pages, and blog content to improve organic search visibility.
- Monitor performance through tools like Google Search Console and implement technical SEO fixes as needed.

3. Analytics Reporting

- Use Google Analytics , Meta Insights , and campaign dashboards to track performance and conversions.
- Create weekly/monthly reports with insights and action plans for continuous improvement.




- Collaborate with internal teams to ensure goals align with overall business objectives.

4. Content Social Media Marketing

- Develop content calendars and create high-quality content for Instagram, Facebook, LinkedIn, and blog posts.
- Write compelling captions, ad copies, and short-form content that aligns with brand voice and marketing goals.
- Collaborate with design and product teams to maintain brand consistency across all channels.

5. Email CRM Support (Optional)

- Support in creating email marketing campaigns using tools like Mailchimp or Zoho Campaigns.
- Segment audience lists and optimize for open rates, click-throughs, and conversions.

Qualifications Requirements

Education:

- Bachelor s degree in Marketing, Business Administration, or a related field.

Experience:

- 1 2 years of practical experience in digital marketing, with a robust focus on paid ads and SEO.

Core Skills:

- Proficiency in Meta Ads Manager and Google Ads platforms.
- Working knowledge of SEO tools like Google Search Console, SEMrush, or Ubersuggest.
- Experience with analytics tools such as Google Analytics and Meta Insights.
- Basic design skills using Canva or similar tools are a plus.
- Strong communication, reporting, and time-management skills.
- Passion for . We re looking for people who are ready to learn, lead, and grow.

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📌 Digital Marketing Executive (Coimbatore)
🏢 Air Garb Private
📍 Coimbatore

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