: Copywriter

Job Title: Copywriter

Department: Marketing / Creative

Experience: 3–5 Years

Industry: Marketing, Advertising, Real Estate, or Digital Media

Location: Bangalore

Job Summary

We are looking for a creative and detail-oriented Copywriter who can develop compelling, engaging, and impactful content across digital and offline platforms. The ideal candidate should have strong writing skills, a positive understanding of brand communication, and the ability to create persuasive copy that connects with the target audience.

The candidate should be comfortable writing short-form content, social media captions, ad copies, campaign concepts, website content, and marketing communications while maintaining the brand’s tone of voice.

Key Responsibilities

- Develop creative and engaging copy for social media platforms, digital campaigns, advertisements, websites, and marketing collaterals.
- Create compelling short-form content, including captions, headlines, taglines, hooks, and promotional messages.
- Write persuasive ad copies for paid marketing campaigns across Meta, Google, and other digital platforms.
- Collaborate with social media managers, graphic designers, performance marketers, and creative teams to develop integrated campaigns.
- Develop campaign concepts, creative ideas, and brand messaging aligned with business objectives.
- Write long-form content when required, including blogs, articles, landing pages, email campaigns, and website content.
- Understand the target audience and create content that drives engagement, brand awareness, and conversions.
- Research industry trends, competitors, and audience preferences to develop relevant and impactful content.
- Proofread and edit content to ensure grammatical accuracy, clarity, consistency, and adherence to brand guidelines.




- Adapt writing styles and tones according to different brands, platforms, and target audiences.
- Work on multiple projects simultaneously while meeting deadlines and maintaining content quality.
- Incorporate feedback from internal teams and stakeholders to refine creative output.

Required Skills & Qualifications
- 3–5 years of experience in copywriting, content writing, advertising, or a related creative role.
- Excellent command of written English, grammar, vocabulary, and storytelling.
- Strong expertise in short-form copywriting, including social media captions, ad copies, headlines, and campaign messaging.
- Ability to develop creative concepts and translate ideas into engaging content.
- Understanding of social media platforms, digital marketing, and audience engagement.
- Ability to write persuasive, brand-focused, and conversion-oriented content.
- Strong research, editing, proofreading, and time-management skills.
- Ability to work collaboratively with creative and marketing teams.
- A strong portfolio showcasing previous copywriting projects and campaigns.

Preferred Qualifications
- Experience working with advertising agencies, digital marketing agencies, or in-house marketing teams.
- Experience in real estate, lifestyle, hospitality, or consumer-facing brands is an added advantage.
- Familiarity with SEO principles and content optimisation.
- Knowledge of AI-assisted writing tools and content research platforms.
- Understanding of current social media trends, internet culture, and emerging content formats.

Key Competencies
- Creativity and original thinking
- Strong storytelling and communication
- Attention to detail
- Brand voice development
- Adaptability and problem-solving
- Ability to work under tight deadlines
- Openness to feedback and continue.

Pay: ₹45,000.00 - ₹60,000.00 per month

Benefits

- Food provided
- Provident Fund

Work Location: In person

📌 Copywriter (Indiranagar)
🏢 Credvest
📍 Indiranagar