Role & responsibilities :

- Develop and execute business growth strategies for premium healthy drinks in modern trade channels.
- Manage key accounts, drive sales performance, and increase market share through effective relationship management.
- Identify new opportunities for growth, launch new products, and manage product portfolios across multiple channels (modern trade, e-commerce, Horeca).
- Collaborate with cross-functional teams to develop marketing campaigns, promotions, and brand activations that drive business results.
- Analyze market trends, competitor activity, and customer insights to inform strategic decisions.

Preferred candidate profile

- 5-10 years of experience in FMCG Sales or related field with a focus on Modern Trade & E-commerce.
- Proven track record of success in developing and executing growth strategies for premium brands in the beverage industry.
- Robust understanding of modern trade dynamics, including category knowledge of healthy drinks/water/juice segments.
- Excellent communication skills with ability to build strong relationships with customers at all levels.

Regards

Somi Ghosh

(phone hidden)

📌 Business Development Manager - Premium healthy drinks (Delhi)
🏢 Fresca Foods
📍 Delhi