18 Oct
|
Caliber Organisation
|
Mumbai
18 Oct
Caliber Organisation
Mumbai
Job highlights
- Experience in business development, digital marketing-led lead generation, and CRM proficiency
- Lead B2B and B2C revenue growth through corporate partnerships, membership acquisition, digital campaigns, and relationship management
Job Summary
- We are looking for a dynamic, commercially driven Business Development & Growth Manager to lead revenue generation across B2B and B2C segments. The role will focus on corporate partnerships, individual membership acquisition, digital lead generation, and strategic business development.
- The ideal candidate will have a strong background in sales, business development, digital marketing-led growth, and relationship management. The candidate will play a key role in expanding the corporate network, increasing membership, developing strategic partnerships, and driving sustainable revenue growth.
Key Responsibilities 1. Business Development – B2B & B2C
- Identify and develop business opportunities across corporates, educational institutions, ecosystem partners, and individual members.
- Build and manage a strong sales pipeline through networking, events, social media, partnerships, and customised offerings.
- Conduct market research to identify new customer segments, partnership opportunities, and growth avenues.
- Engage with senior stakeholders, including HR heads, Learning & Development (L&D;) leaders, Diversity & Inclusion (D&I;) heads, and business leaders.
- Develop business proposals and pitch programs, memberships, and partnership opportunities.
- Achieve revenue targets through recent client acquisition, membership sales, and account development.
2. Digital Lead Generation & Growth
- Collaborate with the marketing team to plan and execute digital lead-generation campaigns across email, social media, webinars, and paid marketing channels.
- Monitor key performance indicators, including lead volume, conversion rates, cost per lead, and return on investment.
- Identify opportunities to improve landing pages, enquiry forms, lead-nurturing processes, and sales conversion funnels.
- Use CRM and marketing automation tools to manage leads, follow-ups, and personalised communication.
- Analyse campaign performance and recommend strategies to improve lead quality and revenue conversion.
3. Relationship Management & Sales Conversion
- Build and maintain strong relationships with corporate clients, strategic partners, and prospective members.
- Conduct client meetings, presentations, and online or offline demonstrations of offerings.
- Negotiate commercial proposals, pricing, and partnership terms within approved guidelines.
- Manage the sales cycle from initial outreach and lead qualification to negotiation and closure.
- Represent the organisation at industry events, networking forums, and professional platforms to strengthen visibility and generate leads.
4. Collaboration & Reporting
- Work closely with Brand & Marketing, Member Relations, and Operations teams to ensure smooth onboarding and delivery after conversion.
- Prepare regular reports and dashboards covering pipeline status, revenue, conversions, forecasts, and key account updates.
- Track business development performance against agreed targets and identify areas for improvement.
- Share market intelligence and customer feedback to support decisions on offerings, pricing, and go-to-market strategies.
- Take ownership of business development initiatives and contribute to overall growth strategy.
Required Skills : -
- Strong business development and revenue-generation capabilities.
- Understanding of digital marketing-led lead generation and conversion.
- Experience with social media campaigns, email marketing, webinars, and paid campaigns.
- Excellent communication, presentation, pitching, and negotiation skills.
- Strong networking, relationship-building, and partnership management abilities.
- Proficiency in CRM platforms, sales dashboards, MS Excel, and reporting tools.
- Analytical mindset with an understanding of sales funnels, conversion metrics, and campaign ROI.
- Ability to work independently in a fast-paced, entrepreneurial environment.
- High ownership, initiative, adaptability, and a results-oriented approach.
📌 Business Development / Growth Manager (Mumbai)
🏢 Caliber Organisation
📍 Mumbai