Corporate Business Development

- Identify and approach corporate companies, IT firms, manufacturing units, industries, and other organizations for healthcare partnerships.

- Develop new corporate accounts and maintain relationships with existing clients.

- Promote hospital services, including OPD, IPD, emergency care, diagnostics, surgeries, and speciality consultations.

- Generate business through corporate tie-ups, healthcare packages, and employee wellness programs.

- Achieve monthly and annual corporate revenue and business development targets.

B. Corporate Tie-ups and Empanelment

- Coordinate with corporate HR teams, administration departments, insurance companies, and TPAs for hospital empanelment.

- Negotiate corporate healthcare packages, consultation rates, diagnostic packages, and annual health check-up programs.

- Follow up on agreements, renewals, documentation, and service-level requirements.

- Coordinate with the billing and insurance teams to resolve corporate client queries.

C. Corporate Health Check-up Programs

- Plan and organize employee health check-up camps at corporate offices and hospital premises.

- Develop customized preventive health check-up packages for employees and their families.

- Coordinate medical teams, doctors, nursing staff, laboratory services, and diagnostic departments.

- Ensure smooth execution of corporate medical camps and timely delivery of reports.

D. Relationship Management

- Conduct regular meetings and visits with corporate clients.





- Maintain solid relationships with HR managers, administrative heads, plant heads, and decision-makers.

- Address corporate client complaints and coordinate with hospital departments for timely resolution.

- Ensure high levels of corporate client satisfaction and repeat business.

E. Marketing and Promotional Activities

- Promote the hospitals specialities, consultants, facilities, and medical services to corporate clients.

- Organize health awareness sessions, medical talks, wellness seminars, and preventive health programs.

- Coordinate with the hospital's digital marketing, branding, and communication teams.

- Prepare corporate presentations, proposals, brochures, and healthcare package details.

F. Reporting and Performance Monitoring

- Prepare daily, weekly, and monthly corporate marketing activity reports.

- Track leads, meetings, new tie-ups, revenue generation, health check-ups, and patient referrals.

- Maintain a database of corporate clients and business opportunities.

- Monitor competitor activities, corporate healthcare requirements, and market trends.

3. Key Performance Indicators (KPIs)

- Number of new corporate tie-ups and empanelments.

- Monthly corporate revenue generated.

- Number of corporate meetings and client visits.

- Number of employee health check-ups and medical camps conducted.

- Corporate patient referrals and conversion rates.

- Renewal of existing corporate agreements.

- Corporate client satisfaction and retention.

📌 Assistant Manager Corporate Marketing (Hubballi)
🏢 Health Care Global Enterprises
📍 Hubballi