Position: Area Sales Manager (ASM)

Company Name: Cochin Agro Marketing Solutions Pvt. Ltd. (CAMSOL)

Industry: Agriculture, Organic Fertilizers & Agricultural Inputs

Location: Kerala, India (Area/territory to be assigned)

Employment Type: Full-Time

Department: Sales & Marketing

Reporting To: Sales Head / Managing Director

1. About CAMSOL

Cochin Agro Marketing Solutions Pvt. Ltd. (CAMSOL) is an agricultural solutions company specializing in organic fertilizers, soil conditioners, and agricultural consultancy services. We aim to support farmers with effective agricultural inputs while promoting sustainable farming practices.
1. Job Summary

CAMSOL is looking for a result-oriented and self-motivated Area Sales Manager to drive sales growth, expand dealer and distributor networks, and strengthen the company's presence across the assigned territory. The candidate will be responsible for achieving sales targets, developing new business opportunities, managing customer relationships, conducting farmer outreach activities, and ensuring consistent market development for CAMSOL products.
1. Key Responsibilities

A. Sales & Business Development
- Develop and implement sales strategies to achieve monthly and annual sales targets.
- Identify and onboard current dealers, distributors, retailers, and institutional customers.
- Generate sales leads and convert them into business opportunities.
- Build strong relationships with existing customers to improve repeat purchases.
- Monitor sales performance and take corrective action to achieve targets.
- Explore opportunities through agricultural institutions, farmer groups, FPOs, and government-related procurement programs.

B. Dealer & Distributor Management
- Expand and manage the dealer and distributor network within the assigned territory.
- Conduct regular dealer visits to understand market requirements and support sales growth.
- Ensure product availability and effective stock movement across the distribution network.
- Follow up on outstanding payments and coordinate with the management team on collections.




- Maintain strong relationships with channel partners and resolve routine business concerns.

C. Farmer Engagement & Product Promotion
- Organize farmer meetings, product demonstrations, and agricultural awareness programs.
- Explain CAMSOL products, their applications, and recommended usage to farmers and dealers.
- Coordinate field demonstrations to generate product awareness and sales enquiries.
- Collect farmer feedback and communicate market requirements to management.
- Develop relationships with agricultural consultants, progressive farmers, and local agricultural networks.

D. Market Research & Reporting
- Monitor competitor activities, pricing, product offerings, and market trends.
- Identify new markets and opportunities for business expansion.
- Prepare daily, weekly, and monthly sales reports.
- Maintain accurate records of customer visits, sales orders, collections, and dealer performance.
- Provide regular updates on territory performance and sales forecasts.

E. Team Coordination
- Coordinate with the marketing, logistics, and operations teams to ensure timely order fulfilment.
- Support the recruitment, training, and performance monitoring of sales representatives, where applicable.
- Ensure effective execution of company sales policies and promotional activities.

1. Qualifications & Experience

- Bachelor's degree in Agriculture, Business Administration, Marketing, or a related field preferred.
- Candidates with a diploma in agriculture or relevant sales experience may also apply.
- Minimum 2–3 years of experience in agricultural sales, fertilizer sales, agrochemicals, or agricultural inputs preferred.




- Experience managing dealer and distributor networks will be an advantage.
- Freshers with strong communication skills and a genuine interest in agricultural sales may be considered for suitable candidates.

1. Required Skills

- Strong sales, negotiation, and business development skills.
- Excellent communication and relationship-building abilities.
- Knowledge of agricultural markets, fertilizers, and farming practices.
- Ability to plan field visits and manage an assigned territory independently.
- Target-oriented approach with a focus on revenue growth and collections.
- Basic computer skills, including MS Excel, email, and sales reporting.
- Willingness to travel extensively within the assigned territory.
- A valid two-wheeler or four-wheeler driving licence, as applicable, is preferred.

1. Performance Indicators (KPIs)

Performance will be evaluated based on:
- Achievement of monthly and quarterly sales targets.
- Number of new dealers and distributors activated.
- Revenue growth and repeat orders from existing customers.
- Collection of outstanding payments within agreed terms.
- Number of productive farmer meetings and product demonstrations.
- Growth in market coverage and customer acquisition.
- Accuracy and timeliness of sales reports.

1. Compensation & Benefits

- Salary based on experience, qualifications, and suitability.
- Performance-based incentives linked to sales achievements, subject to company policy.
- Travel allowance or reimbursement as per company policy.
- Opportunities for career growth within the organization.

1. How to Apply

Interested candidates may submit their updated resume to CAMSOL. Company: Cochin Agro Marketing Solutions Pvt. Ltd. (CAMSOL)

Email: [email protected]

Contact: +91 62820 21210 / +91 62824 21210

Website/Social Media: CAMSOL Official

Join CAMSOL and contribute to sustainable agriculture by building stronger markets, empowering farmers, and expanding access to organic agricultural solutions.

📌 Area Sales Manager (Kochi)
🏢 Camsol
📍 Kochi