18 Oct
|
Rohsh Fior
|
Ahmedabad
18 Oct
Rohsh Fior
Ahmedabad
Key Responsibilities
Performance Marketing & Social Media
- Plan, execute, and optimise performance marketing campaigns on Google Ads (Search, Shopping, Display) and Meta Ads (Facebook & Instagram) - manage budgets, monitor ROAS, test creatives, and improve conversion rates on an ongoing basis.
- Manage Mirana's social media presence across Instagram, Facebook, and YouTube - content calendar planning, coordination with the design team for creatives, caption writing, posting, and performance tracking.
- Brief the design team for campaign creatives, product launch assets, seasonal promotions, and social content - provide explicit creative direction tied to campaign objectives rather than open-ended requests.
- Plan and execute seasonal and event-based campaigns - Diwali, Children's Day, summer vacation, new product launches - with advance budget planning and post-campaign performance review.
- Monitor and report weekly on key performance metrics - ad spend, ROAS, impressions, CTR, conversions, cost per acquisition - and share a structured report with the Sales Head.
Marketplace & E-commerce Operations
- Own catalogue health and listing management on Amazon - ensure all listings are live, accurate, complete, and correctly categorised at all times.
- Manage Amazon Seller Central operations - listing creation and updates, keyword research and SEO optimisation for product titles and descriptions, A+ content coordination, suppressed listing resolution, and FBA inventory monitoring.
- Monitor inventory levels across all marketplace platforms - flag low stock situations to the Dispatch and Warehouse teams before they result in stockouts or listing suppression.
- Coordinate with the design team for marketplace-specific assets - main images, lifestyle images, infographic images, and A+ content layouts - per Amazon and Flipkart guidelines.
- Manage new product launches on marketplaces - create listings, upload assets, set up FBA shipments, run launch campaigns, and monitor early performance in the first 30 days.
- Handle marketplace account health - monitor seller metrics, respond to buyer messages and reviews where appropriate, and flag any policy violations or account alerts immediately.
What We Are Looking For
Must Have
- 1-3 years of hands-on experience in digital marketing, e-commerce operations, or marketplace management - in a consumer goods, D2C, or e-commerce brand.
- Working knowledge of Google Ads and Meta Ads Manager - ability to independently set up, monitor, and optimise campaigns without hand-holding.
- Hands-on experience with Amazon Seller Central - listing management, FBA operations, suppressed listing resolution, and basic keyword optimisation.
- Proficiency in Excel or Google Sheets - able to build and maintain performance trackers, catalogue trackers, and weekly reports.
- Strong attention to detail - a wrong price, a suppressed listing, or an out-of-stock SKU costs real revenue. This person notices before it becomes a problem.
Pay: ₹400,000.00 - ₹600,000.00 per year
Work Location: In person
📌 E-commerce Executive (Ahmedabad)
🏢 Rohsh Fior
📍 Ahmedabad