Job Summary

Key Responsibilities

- Conduct classroom and practical training sessions in digital marketing

- Teach students core concepts such as SEO, paid advertising, social media marketing, content marketing, and analytics :

- Prepare and deliver lesson plans, assignments, practice tasks, and assessments :

- Guide students on real-world projects, case studies, and campaign-based learning :

- Monitor student progress and provide regular academic and practical feedback

- Assist students in understanding digital tools, campaign structure, and performance tracking :

- Stay updated with current trends and changes in the digital marketing ecosystem

- Support students with portfolio building, interview preparation, and practical exposure :

- Coordinate with internal academic or centre teams as required

Subjects / Modules to be Covered

- Search Engine Optimization (SEO) - On-page & Off-page

- Google Ads / PPC Campaigns :

- Social Media Marketing - Facebook, Instagram, LinkedIn

- Content Marketing & Blogging :

- Basic Analytics & Reporting :

- Keyword Research and Competitor Analysis

Preferred Tools Knowledge

- Google Analytics :

- Google Ads :

- Meta Ads Manager :

- SEMrush / Ahrefs :





- Canva or basic design tools :

- WordPress (basic level)

Eligibility Criteria

- Graduate in any discipline

- Digital Marketing certification preferred :

- 2 to 5 years of total work experience :

- Minimum 1 year of practical industry experience in digital marketing

- Prior teaching or training experience is preferred , but not mandatory

Required Skills :

- Strong communication and presentation skills
- Ability to explain concepts in a simple and practical manner
- Hands-on understanding of digital marketing campaigns and tools
- Comfortable handling students in a classroom or training environment
- Basic planning, reporting, and mentoring ability
- Applicants who enjoy teaching, mentoring, and guiding students are encouraged to apply

Work Location

- On-site / In-person :

- Kolkata / Midnapore, West Bengal

Compensation & Perks

- Salary : As per industry standards
- Benefits : Provident Fund

Job Types : Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits :

- Provident Fund

Work Location: In person

📌 Digital Marketing Trainer (Kolkata)
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