Hospital Marketing Executive (Safdarjung Enclave)

Hospital Marketing Executive (Safdarjung Enclave)

18 Oct
|
Pristyn Care
|
Safdarjung Enclave

18 Oct

Pristyn Care

Safdarjung Enclave

Role Overview : The incumbent will be responsible for driving hospital revenue through strategic sales initiatives, referral development, consultant onboarding, and corporate tie-ups. The role requires a balance of strategic planning, field execution, and relationship management to strengthen the hospital’s market presence and achieve sustained business growth.

Key Responsibilities : Revenue Generation & Business Growth

- Drive monthly and quarterly revenue targets across OPD, IPD, and high-end surgical procedures.
- Identify and convert new business opportunities through referral networks, doctor engagement, and outreach programs.
- Expand hospital market share by launching specialty OPDs, outreach clinics, and health awareness camps.
- Develop cost models, corporate health packages, and preventive care programs to boost revenue streams.
- Track ROI from marketing activities and optimize campaigns for higher conversion and profitability.

Consultant & Referral Development

- Lead consultant empanelment across specialties and super-specialties.
- Strengthen relationships with key referring doctors, clinics, and associations to enhance hospital revenue
- Monitor referral patterns and ensure consistent growth in patient admissions.
- Organize RTMs, CMEs, and consultant promotions for visibility and engagement.
- VC doctor onboarding & bringing IP cases

Corporate & Insurance Business

- Manage corporate tie-ups, insurance empanelments, and third-party administrators (TPAs).




- Negotiate contracts and service agreements to enhance hospital revenue.
- Coordinate with finance and customer care teams for smooth processing of corporate and insured cases.
- Organise health camps in corporates to build hospital walkin
- Build corporate partnerships for pre employment health check ups

International Marketing

- Partner with International agencies to generate international patient walkin and enhance hospital revenue
- Build relations with healthcare facilitators, interpreters, embassies and partners to build IP pipeline
- Conduct RTMs, International partner meetings with hospital doctors
- Parter with International Agencies to conduct OPDs in foreign countries

Team Leadership

- Supervise and mentor sales and marketing executives across assigned regions.
- Set performance goals, monitor achievements, and implement continuous improvement measures.
- Foster a performance-driven, patient-centric, and team-oriented work culture.

Key Skills & Competencies

- Revenue Generation & Business Expansion
- Sales & Marketing Strategy
- Consultant & Doctor Relationship Management
- Corporate & Insurance Business Development
- Market Analysis & Campaign Planning
- Leadership & Team Management
- Excellent Communication & Negotiation Skills

Pay: ₹9,852.32 - ₹60,000.00 per month

Benefits :

- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Leave encashment
- Provident Fund

Work Location: In person

📌 Hospital Marketing Executive (Safdarjung Enclave)
🏢 Pristyn Care
📍 Safdarjung Enclave

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