CRM Executive(Jewellery ) (Mumbai)

CRM Executive(Jewellery ) (Mumbai)

19 Oct
|
Bombay Surgical
|
Mumbai

19 Oct

Bombay Surgical

Mumbai

Role Overview

Responsible for customer engagement, retention & lifecycle marketing through personalized communication strategies and premium customer experience initiatives.

Key Responsibilities:

* Plan & execute CRM strategies aligned with brand positioning

* Build lifecycle journeys – welcome, post-purchase, festive, reactivation etc.

* Develop customer segmentation & personalized campaigns

* Design retention & loyalty programs to increase repeat purchases

* Manage Email, WhatsApp, SMS & app notification campaigns

* Coordinate with design, marketing & customer support teams

* Enhance post-purchase experience & premium customer touchpoints

Requirements:

* 1–3 years experience in CRM / Retention Marketing / Lifecycle Marketing

* Background in Jewellery, Fashion, D2C or Premium Brands preferred

* Solid knowledge of customer segmentation & automation tools

* Analytical mindset with performance tracking skills

* Good communication & storytelling ability

* Customer-first approach with strong attention to detail

Job Type: Full-time

Pay: ₹300,000.00 - ₹400,000.00 per year

Work Location: In person

📌 CRM Executive(Jewellery ) (Mumbai)
🏢 Bombay Surgical
📍 Mumbai

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