Veer Mahindra | BEV Business
Location: Kannur, with coordination across both districts
Job type: Full-time, on-site | Vacancies: 1
Preferred experience: 4+ years
Reports to: Head of Brand and Growth
About the chance
Own paid digital acquisition for Veer’s electric vehicle business. Your focus will be attracting relevant prospects and improving progression from enquiry to attended test drive and sale.
Your responsibilities
- Plan and manage Meta and Google advertising within approved budgets.
- Develop geographic, audience and creative testing plans.
- Set up and validate campaign tracking, UTMs and conversion events.
- Coordinate landing pages, enquiry forms and tracking integrations.
- Review lead quality with CRM and sales teams.
- Optimise campaigns using qualified enquiries and attended drives alongside platform metrics.
- Reconcile advertising reports with CRM outcomes and identify attribution gaps.
- Present explicit weekly recommendations on spending, creative and conversion improvements.
- Maintain account access controls and approved customer-data practices.
What you should bring
- Hands-on experience managing lead-generation campaigns.
- Strong knowledge of Meta Ads Manager, Google Ads, GA4 and Google Tag Manager.
- Ability to analyse funnel conversion, acquisition costs and data quality.
- Experience collaborating with creative, website and sales teams.
- Strong spreadsheet and reporting skills.
- Ability to explain results clearly without relying on vanity metrics.
How success will be measured
Cost per qualified enquiry, cost per attended drive, downstream conversion, tracking accuracy and budget control.
Apply through Indeed with your CV and two anonymised campaign case studies showing spend, lead quality and business outcomes.