A Relationship Manager (RM) is responsible for building and maintaining relationships with customers, understanding their requirements, providing suitable products/services, and achieving business and sales targets.
Key Responsibilities
- Build and maintain strong relationships with existing and potential customers.
- Understand customer needs and recommend appropriate products or services.
- Generate new leads through calls, referrals, networking, and other channels.
- Follow up with customers and convert leads into business.
- Handle customer queries, complaints, and service requirements.
- Achieve monthly/quarterly sales and revenue targets.
- Cross-sell and upsell relevant products or services.
- Maintain accurate customer records and update CRM systems.
- Coordinate with internal departments to resolve customer issues.
- Prepare quotations, proposals, documentation, and reports where required.
- Monitor customer satisfaction and encourage repeat business/referrals.
Skills Required
- Excellent communication and interpersonal skills
- Customer relationship management
- Sales and negotiation skills
- Lead generation and follow-up
- Problem-solving ability
- Target-oriented approach
- Basic computer and CRM knowledge
- Qualified attitude and presentation