If you’re looking for a role with variety, this is it. As a Category Management Specialist, you will be supporting your manager in the development and adaptation of Category strategies. You will be exposed to such areas as market analysis and supporting the Category Management activites at point of sale. E-Commerce Business continues to grow at a very fast pace. This growth is mainly coming at the back of Expansion of Dark Stores leading to a channel shift, Premiumization, Seasonal Excellence and solid growth of Impulse & SPF category. To leverage these factors for improved business and focus on full funnel activation to increase Market Share, The category Management is required to support Key Accounts and Stronger Customer Collaboration to manage the Retailers expertise in category Management, Digital Shelf, and e-Media (Retail Media & Merchandising).
Main Responsibilities:
Category Strategy Development
• Responsible to driving sell in and sell out management by category and brand that align with the overall business objective
• Responsible for creating and implementing category-specific strategies that align with the overall business objectives. You work closely with sales, marketing and supply chain teams to execute these strategies, ensuring that the right products are available at the right time and price.
• Determining the optimal product mix within the category, considering consumer preferences and market trends. Developing portfolio and media strategies that are competitive and profitable, while also considering promotional activities.
Business Management
• Drive sell‑in and sell‑out by category & brand
• Win market share across all categories
• Execute RoAS & business-driven e‑media plans : Manage digital media investments based on Return on Ad Spend (RoAS) and sell‑out goals—adjusting media mix dynamically to boost campaign ROI
Media and Customer Management
• Category Manager will lead strategic discussions with key retail chai
📌 Assistant E Category Manager (Bengaluru)
🏢 Ferrero
📍 Bengaluru
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