Job description:
Location: (In office) Hyderabad, India
What you'll own:
• Distribution: Every piece starts with a plan for who will see it and where. You'll map the channels before you write, adapt the piece for each one and track how it performs.
• Long-form TOFU pieces: Write blog posts, newsletters, explainers and research write-ups that make our work appeal to people evaluating AI model training and deployment.
• BOFU content: Create landing pages, one-pagers and pitch for our datasets across modalities (audio, languages, coding RL, physical AI and more), our RL environments and our agent observability suite. Write landing pages, one-pagers and product descriptions across STARK, Helix, VoxClash and our physical AI line.
• SEO and AEO: Plan content around what our buyers search for. Structure pages so search engines and AI answer engines can find and cite them.
• Social media: Plan and write content for Deccan's LinkedIn, X, and more.
• Strategic case studies:
Work with customers and our sales team to write case studies that capture why each customer chose Deccan and what it changed for them.
• Launches and announcements: Write for funding news, partnerships, product releases and conferences.
You'll do well here if you
• Shun AI slop: You take your writing personally, and you can't stand content that reads like it came off an assembly line and recognize a technical subject is never an excuse for flat, generic content.
• Pick up deep technical topics quickly: You need curiosity and the patience to ask experts good questions until you understand the subject well enough to explain it.
• Bring a point of view: You enjoy forming opinions about the industry and backing them up in writing.
• Obsess over quality: You edit your own drafts closely and use feedback to improve the work.
• Measure your work by results. You want to know whether a piece brought in traffic, leads or conversations, and you use that to decide what to write next.
• Use AI tools well. You use LLMs