• Funnel Health and Leakage Detection
• Retention and Marketing Automation
• Non-Linear Acquisition Channels
• AI Tooling and Experimentation
• Product Led Growth Interventions
• Upsell, Cross Sell, and Revenue Growth
• Cohort Revenue Tracking and Profitability
• Cross Functional Collaboration
What We re Looking For
• 4 to 6 years in growth, lifecycle, and product marketing, ideally at a B2B SaaS or marketplace.
• Demonstrated ownership of retention metrics: churn reduction, expansion revenue, and activation rates not just campaign execution.
• Hands-on experience with marketing automation platforms such as MoEngage, CleverTap, WebEngage, or Braze.
• Solid analytical foundation: comfortable in SQL or BI tools, able to run your own analysis.
• Experience designing and scaling acquisition channels beyond Google and Meta.
• Proven track record of revenue attribution by cohort and campaign profitability analysis