We are looking for a hands-on Performance Marketing & Growth qualified with proven experience working in Gaming / Real Money Gaming / Betting or other high-risk and policy-sensitive industries. This role is not for general digital marketers. We are specifically looking for someone who understands the challenges of scaling performance marketing in high-risk environments while managing ROAS, account health, policy compliance and revenue growth.
WHAT YOU WILL OWN
• • Plan, launch, optimize and scale campaigns across Meta Ads, Google Ads and other performance channels.
• • Manage and scale multiple advertising accounts
• . • Handle significant monthly advertising budgets and optimize spend for profitable growth.
• • Own ROAS, CAC, CPA, CPI, CVR, LTV and Revenue.
• • Build and optimize the complete funnel: Ad fi Landing Page/App fi Registration fi Deposit
• • Develop acquisition, retargeting, remarketing and re-engagement strategies.
• • Continuously test creatives, audiences, landing pages, offers and campaign structures
• .
• Identify performance issues and implement data-driven solutions.
• • Work closely with Creative, Product, Technology and Analytics teams.
• • Build scalable user acquisition strategies while maintaining healthy unit economics
HIGH-RISK EXPERIENCE — MANDATORY
• • Gaming / RMG / Betting advertising experience.
• • Hands-on experience in high-risk or policy-sensitive advertising environments.
• • Google Ads & Meta Ads policy compliance knowledge.
• • Experience handling advertising account restrictions and suspensions.
• • Account recovery and troubleshooting experience.
• • Experience with new account warm-up and stabilization.
• • Managing multiple advertising accounts.
• • Business continuity and backup account structures.
• • Ability to scale campaigns while maintaining account health and compliance
PERFORMANCE METRICS & FUNNEL OWNERSHIP ROAS CAC CPA CPI CTR CVR LTV Revenue We are looking for someone who can answer: “We spen