Company: Intent Amplify

Location: Magarpatta Cybercity, Hadapsar, Pune

Work Model: Work From Office (WFO) – Mandatory

Shift: US Business Hours / Night Shift (India)

Experience: 4–8 years in B2B telemarketing, lead qualification or appointment generation, including 1–2

years of team leadership

Employment Type: Full-Time

About Intent Amplify

At Intent Amplify, we believe successful B2B marketing is not about generating more names. It's about identifying the right buyers, creating meaningful engagement and delivering qualified demand that Sales teams can act on.

We are a B2B Revenue Activation company helping technology organizations connect market intelligence,

audience engagement, demand generation and buyer qualification into a measurable commercial journey.

Our capabilities include

GTM Intelligence & Strategy: Market research, ICP development, target-account intelligence and buying-group identification.

Media & Marketing Activation: Thought leadership, executive interviews, content distribution and audience engagement.

Demand Generation: ICP-aligned campaigns, content syndication, MQLs and demand activation.

- Webinar & Event Audience Activation: Targeted registration campaigns and event audience development.

Pipeline Activation: Progressive lead qualification, including SAL, Intent, ANT, BANT and SQL programs, enabling stronger Sales follow-up.

- Appointment Generation: Prospect engagement, discovery, objection handling and qualified meeting coordination where required by the program.

Through CyberTech Intelligence, we also bring specialized cybersecurity market knowledge, security

buyer intelligence and engagement with relevant cybersecurity audiences.

Learn more: https://intentamplify.com/

The Opportunity

We're looking for a hands-on, performance-driven Team Lead – Operations who can build, coach and lead a team responsible for engaging B2B decision-makers, qualifying buyer interest and generating high

quality sales conversations.

This is not a role focused only on managing dial counts or preparing daily reports.

We want someone who understands the difference between a contact and a qualified buyer, can turn campaign requirements into effective calling strategies, and knows how to develop agents into confident

B2B sales professionals.

You'll work closely with our Campaign Operations, Quality, Revenue Execution and GTM teams to ensure that campaign delivery meets agreed client expectations.

What You'll Own

1. Team Leadership & Performance

•Lead and manage a team of Telemarketing Executives and Appointment Generation Specialists.

- Set clear daily, weekly and monthly performance expectations.
- Monitor calling productivity, meaningful conversations, qualification outcomes and appointment performance.
- Conduct daily huddles, coaching sessions, performance reviews and call audits.
- Identify performance gaps and implement measurable improvement plans.
- Support onboarding, training and skill development for recent team members.
- Build a culture of accountability, consistency and continuous improvement.

2. B2B Telemarketing & Lead Qualification

- Manage outbound calling campaigns targeting US and other approved international B2B markets.
- Ensure agents understand campaign ICP, target accounts, buyer personas and qualification requirements.
- Guide teams across MQL, SAL, Intent, ANT, BANT and SQL qualification programs.
- Train agents to identify business challenges, buyer interest,



decision-making authority and timelines.
- Ensure qualification evidence is captured accurately rather than assumed.
- Maintain lead quality, data accuracy and compliance with agreed client criteria.
- Monitor lead rejection reasons and implement corrective actions.

3. Appointment Generation & Sales Conversations

- Lead appointment generation campaigns involving senior B2B decision-makers.
- Coach agents on prospect research, cold-call openings, discovery questions, value articulation and objection handling.
- Improve conversion from conversations to qualified meetings.
- Ensure appointments meet agreed campaign criteria before client handoff.
- Support meeting confirmations, follow-ups and rescheduling.
- Review meeting outcomes and use feedback to improve qualification and calling effectiveness.

4. Campaign Execution & Client Delivery

- Translate campaign briefs into practical execution plans for the calling team.
- Understand campaign goals, qualification frameworks, delivery timelines and acceptance criteria.
- Collaborate with Campaign Operations, Quality and Revenue Execution teams.
- Monitor campaign pacing, conversion trends, lead quality and delivery risks.
- Escalate operational issues proactively and recommend corrective action.
- Ensure CRM updates, disposition codes, call notes and qualification records are accurate and complete.
- Support reporting and campaign reviews with actionable insights.

5. Coaching, Quality & Continuous Improvement

- Conduct regular call listening and structured feedback sessions.
- Develop scripts, discovery frameworks and objection-handling playbooks.
- Improve agent confidence when engaging Directors, VPs, CXOs and other senior decision-makers.
- Identify effective messaging, call approaches and qualification questions.
- Share campaign-level insights to improve targeting, messaging and performance.
- Lead by example through live calling, demonstrations and difficult prospect conversations when required.

What We're Looking For

Essential Requirements

- Graduate degree from a recognized university.
- 4–8 years of relevant experience in B2B telemarketing, international lead generation, lead qualification or appointment generation.
- At least 1–2 years of experience leading a calling or appointment generation team.
- Demonstrated experience working on US-market B2B campaigns.
- Strong understanding of MQL, SAL, BANT and SQL qualification methodologies.
- Practical experience conducting cold calls, discovery conversations and objection handling.
- Experience managing campaign delivery targets, agent performance and quality standards.
- Strong spoken and written English communication skills.
- Proficiency with CRM systems, calling platforms, Excel and performance reporting.
- Ability and willingness to work from our Pune office during US business hours.

Preferred Experience

- B2B technology, SaaS, cloud, IT services or cybersecurity campaigns.
- Appointment generation targeting enterprise or mid-market decision-makers.
- Managing multiple client campaigns with different qualification requirements.




- Coaching underperforming agents and improving team conversion rates.
- Working with US-based clients or stakeholders.
- Familiarity with account-based marketing and target-account lists.

How You'll Make a Difference

Your impact will go beyond the number of calls your team makes.

You'll help us

- Turn activity into quality: Improve the proportion of conversations that produce relevant, validated buyer intelligence.
- Build stronger talent: Develop agents who can confidently engage business decision-makers rather than simply read scripts.
- Improve client outcomes: Ensure the leads and appointments delivered align with agreed qualification standards.
- Create execution consistency: Build repeatable calling, coaching, quality and reporting practices.
- Strengthen Sales readiness: Help clients receive better-qualified buyers with clearer context for follow-up.
- Build a performance-driven team: Create an environment where productivity, quality, ownership and professional development reinforce one another

.What Success Looks Like

Your performance will be evaluated across both productivity and delivery quality, including:

- Daily calling and outreach productivity against defined team targets.
- Meaningful conversation and connection rates.
- Lead qualification and acceptance rates.
- Qualified appointments scheduled and held, where contracted.
- Campaign delivery against agreed timelines and requirements.
- CRM accuracy, documentation and compliance.
- Team coaching effectiveness and individual performance improvement.
- Client feedback, campaign quality and operational consistency.

We value measurable outcomes not activity numbers alone.

Why Join Intent Amplify?

1. Lead a team that contributes to real commercial outcomes. You'll help shape how B2B technology companies identify, engage and qualify prospective buyers.

2. Work beyond traditional telemarketing. Gain exposure to demand generation, account-based marketing, buyer intelligence, qualification frameworks and pipeline activation.

3. Develop leadership capabilities. Own team coaching, execution quality, performance improvement and campaign delivery.

4. Gain exposure to international B2B markets. Work on programs involving US-market technology companies, enterprise audiences and senior decision-makers.

5. Influence how campaigns are executed. Your insights from live prospect conversations can directly inform messaging, qualification and operational improvements.

6. Grow with a revenue-focused organization. This role offers the opportunity to contribute to evolving sales processes, team capabilities and scalable delivery practices.

Who Will Thrive Here?

- Someone who enjoys developing people but is equally comfortable getting involved in execution.
- Someone who can explain why a campaign isn't performing and knows how to improve it.
- Someone who understands that a successful calling team needs strong conversations, accurate qualification, consistent coaching and disciplined execution.
- Most importantly, someone who takes ownership of outcomes rather than simply supervising activities.

If you believe excellent teams create great conversations and great conversations create stronger commercial opportunities, we'd like to hear from you.

Apply: Share your updated resume with our recruitment team, mentioning Team Lead – Operations in the subject line.

Location: Magarpatta Cybercity, Hadapsar, Pune

Work Mode: Full-Time | Work From Office | US Shift

📌 Team Lead (Pune)
🏢 Intent Amplify®
📍 Pune