We’re Hiring | Senior PR Executive – Sports

Location: Delhi NCR Experience: 2–3 Years Industry: Sports PR, Media Relations & Communications

About Concept PR

Concept PR is one of India’s leading integrated communications agencies, delivering strategic communication solutions that build brands, strengthen reputations, and drive meaningful engagement.

Job Overview

We are looking for a dynamic and passionate Senior PR Executive – Sports to join our Delhi team. The ideal candidate should have a strong understanding of the sports ecosystem, excellent media relations skills, and hands-on experience in public relations, preferably within sports, entertainment, or lifestyle communications.

The candidate will be responsible for executing strategic PR campaigns, building strong media relationships, generating impactful coverage, and managing communications for sports brands, athletes, leagues, tournaments, and related stakeholders.

Key Responsibilities

· Plan and execute PR campaigns for sports brands, athletes, sporting events, leagues, tournaments, and other sports-related clients.

· Build and maintain strong relationships with sports journalists, editors, digital publications, broadcasters, and key media professionals.

· Develop compelling press releases, media pitches, press notes, media advisories, and other communication materials.

· Identify relevant media opportunities and generate impactful coverage across print, electronic, digital, and online sports platforms.

· Coordinate media interactions, press conferences, interviews, launch events, and other sports-related PR activities.

· Track sports news, industry trends, competitor activities,



and emerging opportunities to develop proactive PR strategies.

· Manage client communication, media follow-ups, coverage reports, and campaign documentation.

· Coordinate with internal teams, clients, athletes, sports associations, event organisers, and other stakeholders to ensure seamless campaign execution.

· Monitor media coverage and prepare regular reports highlighting campaign performance and key outcomes.

· Work effectively in a fast-paced environment, including during live sporting events and time-sensitive announcements.

Desired Candidate Profile

· 2–3 years of relevant experience in public relations, with a strong preference for candidates from a sports PR or communications agency background.

· Good understanding of the Indian sports ecosystem, sporting events, athletes, leagues, and sports media landscape.

· Strong media networking and relationship-building skills, particularly with sports journalists and publications.

· Excellent written and verbal communication skills.

· Experience in media pitching, press release drafting, campaign execution, and client servicing.

· Ability to manage multiple assignments, meet tight deadlines, and work in a agile agency environment.

· Proactive, detail-oriented, and passionate about sports and communications.

What We’re Looking For

Someone who combines strong PR fundamentals with a genuine interest in sports, understands how to create compelling media opportunities, and can deliver impactful communication campaigns. Interested candidates can share their resumes at: [email protected]

#Hiring #SportsPR #PublicRelations #SportsCommunications #MediaRelations #SeniorPRExecutive #DelhiJobs #ConceptPR #PRJobs

📌 Senior Public Relations Executive Sports (Delhi)
🏢 Concept PR India
📍 Delhi