Job Title: Assistant Manager - Sales & Marketing

Location : The Raj Vasa Resort & Convention Centre, Ujjain, Madhya Pradesh Department : Sales & Marketing Reports To : General Manager / Operations Manager Employment Type : Full-Time

About The Raj Vasa

The Raj Vasa is a premium resort and convention destination in Ujjain, offering luxury accommodations, destination weddings, corporate events, social celebrations, premium dining, wellness facilities, and curated guest experiences. We are looking for a agile and result-oriented Assistant Manager - Sales & Marketing to drive revenue growth and strengthen our market presence.

Job Summary

The Assistant Manager - Sales & Marketing will be responsible for generating room, banquet, wedding, restaurant, and event business while maintaining strong relationships with corporate clients, travel partners, event planners, wedding planners, government organizations, and key accounts. The role demands a proactive sales professional capable of meeting ambitious revenue targets and enhancing the hotel's brand positioning.

Key ResponsibilitiesBusiness Development

- Generate new business for:

- Room Sales

- Corporate Bookings

- MICE Business

- Destination Weddings

- Social Events

- Banquet Sales

- Restaurant Events

- Long Stay Guests

- Identify new market opportunities.

- Conduct regular client visits and sales calls.

- Develop strategic partnerships.

- Increase market penetration in nearby cities.

Corporate Sales

- Acquire recent corporate accounts.
- Maintain relationships with existing clients.
- Negotiate corporate contracts.
- Handle rate negotiations.
- Ensure repeat business.
- Manage annual corporate agreements.

Wedding & Social Event Sales

- Generate destination wedding enquiries.
- Coordinate with wedding planners.
- Conduct property presentations.
- Prepare customized proposals.




- Follow up until conversion.
- Maximize banquet revenues.

Travel Trade & OTA Relations

- Build relationships with:

- Travel Agents

- Tour Operators

- DMCs

- Online Travel Partners

- Promote hotel packages.

- Participate in travel exhibitions.

- Generate leisure bookings.

Sales Planning

- Prepare monthly sales plans.
- Maintain sales pipeline.
- Forecast revenue.
- Track lead conversion.
- Maintain sales MIS.
- Submit daily activity reports.

Client Relationship Management

- Conduct regular client meetings.
- Organize hotel site inspections.
- Handle client complaints professionally.
- Ensure high customer satisfaction.
- Develop long-term business relationships.

Marketing Coordination

Coordinate with the marketing team for:

- Digital campaigns
- Social media promotions
- Print advertisements
- Wedding campaigns
- Seasonal offers
- Festive promotions
- Corporate newsletters

Revenue Generation

Achieve revenue targets from:

- Room Revenue
- Banquet Revenue
- Restaurant Revenue
- Wedding Revenue
- Event Revenue
- Ancillary Revenue

Coordination

Work closely with:

- Front Office
- Banquets
- Kitchen
- Housekeeping
- Reservations
- Accounts
- Purchase
- Operations

to ensure flawless execution of guest events.

Key Performance Indicators (KPIs)

- Monthly Revenue Achievement
- Room Night Production
- Banquet Revenue
- Wedding Conversion Ratio
- Corporate Account Acquisition




- Sales Call Productivity
- Client Retention Rate
- Lead Conversion Percentage
- ADR Growth
- Occupancy Contribution
- Event Revenue
- Customer Satisfaction Scores

Required Qualifications

- Bachelor's Degree in Hospitality, Business Administration, Marketing, or a related field.
- MBA in Marketing is preferred.

Experience

- 3-6 years of experience in hotel sales and marketing.
- Experience in luxury hotels, resorts, or convention hotels is preferred.
- Prior experience in wedding and banquet sales is an advantage.

Required SkillsSales Skills

- Corporate Sales
- Banquet Sales
- Wedding Sales
- MICE Sales
- Negotiation
- Lead Generation
- Business Development
- Relationship Management
- Presentation Skills
- Revenue Management Awareness

Technical Skills

- MS Office (Excel, Word, PowerPoint)
- CRM Software
- Hotel PMS knowledge (e.g., IDS, Opera, or similar)
- Online distribution platforms
- Digital marketing basics

Soft Skills

- Excellent communication
- Strong interpersonal skills
- Leadership ability
- Time management
- Problem-solving
- Customer-focused approach
- Professional grooming
- Target-oriented mindset
- Be passionate about hospitality sales.
- Possess excellent networking abilities.
- Have strong local and regional market knowledge.
- Be willing to travel extensively for business development.
- Demonstrate confidence in client presentations.
- Be highly organized and proactive.
- Thrive in a fast-paced, target-driven environment.

Compensation & Benefits

- Competitive salary (based on experience)
- Attractive performance incentives
- Annual performance appraisal
- Paid leave and statutory benefits
- Professional development opportunities
- Complimentary duty meals
- Career growth wit

📌 Assistant Manager - Sales & Marketing (Ujjain)
🏢 Raj Vasa Resort
📍 Ujjain