Job Description - Area Sales Manager (Publishing House)

Job Title : Area Sales Manager (Publishing Division) Location : Pune, Maharashtra Department : Sales & Business Development Industry : Educational Publishing / Academic Publishing Experience : 7-12 Years Qualification : Graduate in any discipline (MBA in Marketing/Sales preferred) Salary Range : ₹1,00,000 - ₹1,25,000 per month Employment Type : Full-Time

Job Summary

Key Responsibilities

- Achieve assigned sales targets for educational books, academic publications, and digital learning products.
- Develop and manage relationships with schools, colleges, coaching institutes, libraries, and educational institutions.
- Appoint, manage, and strengthen distributor and bookseller networks across the assigned territory.
- Identify new market opportunities and expand the company's presence in the education sector.
- Conduct regular meetings with Principals, School Managements, Teachers, HODs, and decision-makers to promote company publications.
- Drive textbook adoptions and institutional sales by understanding curriculum requirements and academic needs.
- Monitor competitor activities, market trends, and customer feedback to develop effective sales strategies.
- Plan and execute book exhibitions, academic workshops, seminars, and promotional campaigns.
- Lead and mentor Sales Executives, Territory Managers, and field sales teams to maximize performance.
- Ensure timely collection of payments and maintain healthy receivables from channel partners and institutions.
- Prepare sales forecasts, territory reports, and market intelligence for management review.
- Collaborate with editorial, marketing,



and product teams to support product launches and market initiatives.

Required Skills :

- Strong understanding of educational publishing and textbook sales.
- Excellent institutional selling and relationship management skills.
- Experience in distributor, dealer, and channel management.
- Strong negotiation, presentation, and communication abilities.
- Ability to build long-term relationships with educators and academic stakeholders.
- Strategic planning and territory management expertise.
- Proficiency in MS Office, CRM tools, and sales reporting systems.
- Willingness to travel extensively within Pune and nearby territories.
- 7-12 years of sales experience in Educational Publishing, Academic Publishing, EdTech, or School Solutions.
- Proven track record of achieving sales targets and expanding market share.
- Strong network among schools, colleges, distributors, and booksellers in Maharashtra.
- Experience handling K-12, Higher Education, Competitive Exam, or Reference Book segments will be preferred.
- MBA in Marketing or Sales Management is an added advantage.

Key Performance Indicators (KPIs)

- Revenue and sales target achievement.
- School and institutional adoption growth.
- Distributor and bookseller network expansion.
- Recent customer acquisition and retention.
- Collection and receivables management.
- Territory growth and market penetration.

Compensation & Benefits

- Salary: ₹1,00,000 - ₹1,25,000 per month
- Performance-based incentives and annual bonus
- Travel and conveyance reimbursement
- Mobile and communication allowance
- Medical insurance and company benefits

Preferred Industry Background

Pay: ₹100,000.00 - ₹125,000.00 per month

Work Location: In person

📌 Area Sales Manager (Pune)
🏢 EdTech
📍 Pune