We are seeking an experienced Shopify App Growth Manager to drive app installs, improve App Store conversion rates, and grow revenue across our Shopify app portfolio.
Key Responsibilities :
- Develop and execute app growth strategies
- Conduct competitor research and keyword analysis
- Optimize Shopify App Store listings (ASO)
- Write high-converting app copy and merchant-focused messaging
- Collaborate with designers on screenshots, creatives, and app assets
- Manage and optimize Shopify Search Ads campaigns
- Track performance metrics, keyword rankings, installs, CAC, and ROAS
- Provide monthly growth insights and recommendations
Requirements :
- 4-7 years of experience in Growth Marketing, SaaS Marketing, ASO, or App Marketplace Marketing
- Strong copywriting, positioning, and analytical skills
- Experience with keyword research and paid search advertising
- Ability to work closely with design and product teams
- Shopify ecosystem experience preferred