About this Role
We're looking for a Senior Creative Copywriter to bring Valerie's portfolio of consumer and eCommerce brands to life through exceptional writing, original ideas, and distinctive brand storytelling.
This is a creative role first and foremost. You'll develop brand voices, campaign concepts, messaging frameworks, social content, performance ads, website copy, and CRM campaigns that connect with audiences while driving business results.
You'll work across multiple brands and international markets, collaborating closely with Creative Directors, Designers, Brand Growth Pods, Performance, and Web & Digital Experience teams. We want someone who can move seamlessly between building a brand's long-term identity and writing sharp, commercially effective copy for everyday campaigns.
Great copy starts with human insight, originality, cultural understanding, and a genuine command of language. AI can support your process, but we want someone who can think independently, challenge generic ideas, and create work that feels distinctly human.
Success in this role means distinctive brand voices,



original creative concepts, culturally relevant messaging, exceptional writing quality, faster creative delivery, fewer revisions, and copy that contributes to both brand building and commercial performance.

You could be a great fit if...
• You see copywriting as a craft and care deeply about the quality, originality, and impact of your words.

• You can turn consumer insights and brand strategy into compelling stories, campaign ideas, and messaging.

• You have a solid conceptual mind and enjoy contributing ideas beyond the brief.

• You understand how to balance brand storytelling with performance marketing and commercial objectives.

• You have an exceptional command of English, including nuance, humour, idioms, and cultural references.

• You can adapt your writing for different brands, audiences, platforms, and international markets.

• You know how to make product benefi

📌 Senior Creative Copywriter (Oil India Ltd Township)
🏢 Valerie Group
📍 Oil India Ltd Township