About FocusRealm

FocusRealm is a pre-launch B2B SaaS startup building an SOP and staff-training platform for the Indian hospitality industry. We're solving one of the sector's oldest problems — inconsistent service and compliance gaps caused by high staff turnover — by giving hotels a simple, mobile-first way to digitise their operating procedures and train frontline teams.

We work directly with hotel founders, General Managers, and operations heads, building our go-to-market engine from the ground up.

Responsibilities

Sales Intern (SQL/SAL Generation) — FocusRealm

Role: Sales Intern (SQL/SAL Generation) — Cold Outreach & Lead Qualification

Location: Remote (India)

Duration: 3 months

Compensation: Performance-based incentives

Commitment: 2–3 hours/day, Monday to Friday

Daily Target: 25–30 cold calls

Reports to: Founder's Office, FocusRealm The Role

You'll be at the forefront of our outbound sales efforts. You'll connect with hotel decision-makers, introduce FocusRealm, qualify their interest, and generate Sales Qualified Leads (SQLs) for the founding and sales team.

This role is designed for someone who wants hands-on experience in B2B SaaS sales, lead qualification, and pipeline development within an early-stage startup. Your performance will be evaluated based on the quality of leads generated rather than just the number of calls made.

What You'll Do

- Make 25–30 cold calls daily to hotel prospects from prepared target lists, including independent hotels, chains, resorts, and hostels across India.
- Identify and connect with decision-makers such as General Managers, F&B; heads, operations leads, and hotel founders.
- Qualify prospects based on FocusRealm's Ideal Customer Profile (ICP)



and their potential interest in the platform.
- Generate SQLs and hand them over to the sales team for follow-up and further action.
- Help arrange discovery meetings with qualified prospects.
- Maintain accurate records of conversations, objections, lead status, and follow-up requirements in the CRM.
- Refine call scripts, pitches, and objection-handling strategies based on real conversations.
- Share a daily report covering calls made, successful connects, qualified leads, meetings booked, and notable objections.

Working Hours

- Daily commitment: 2–3 hours.
- Working days: Monday to Friday.
- Daily target: 25–30 cold calls.
- Schedule: A consistent morning working window, to be confirmed at the time of the offer.
- Weekends off.

The role is structured to offer practical sales experience while maintaining a manageable daily commitment.

Performance-Based Incentives

This is an incentive-based internship with compensation directly linked to the quality of leads generated.

- ₹500 for every 10 approved SQLs that meet FocusRealm's qualification criteria, are accepted by the sales team, and are considered actionable for follow-up.
- Incentives will be calculated in batches of 10 approved SQLs.
- Leads must meet the agreed qualification criteria and be accepted by the sales team to count towards the incentive.
- Duplicate, incomplete, irrelevant,



or unqualified leads will not count towards the incentive.

For example, 20 approved SQLs would earn ₹1,000 in incentives.

The objective is to reward meaningful sales opportunities rather than raw call volume.

Who We're Looking For

- Currently pursuing or recently completed a Bachelor's or Master's degree in any discipline.
- Comfortable speaking with recent people and making cold calls.
- Clear spoken English and Hindi; knowledge of an additional Indian language is a plus.
- Coachable, resilient, and self-directed.
- Interested in B2B sales, SaaS, business development, or the hospitality industry.
- Own laptop, reliable internet connection, a quiet workspace, and a working phone or headset.

Bonus Points

- Previous cold-calling, tele-calling, sales, or business development experience.
- Exposure to the hospitality industry.
- Familiarity with HubSpot, Apollo, LinkedIn Sales Navigator, or Google Workspace.

What You'll Take Away

- Practical experience generating and qualifying B2B sales leads.
- Hands-on exposure to sales fundamentals, including ICP identification, lead qualification, pipeline management, and discovery.
- Direct interaction with the Founder's Office and exposure to how an early-stage SaaS startup builds its go-to-market strategy.
- A certificate of completion and a Letter of Recommendation for interns who meet the defined performance and contribution criteria.
- First right of consideration for a paid role after the internship for top performers, subject to business requirements.

Interested in learning how B2B SaaS sales works in the real world? Join FocusRealm and help us build our hospitality sales pipeline from the ground up.

📌 Sales Intern (SQL/SAL Generation) (India)
🏢 Focus Realm
📍 India