• Develop and implement a strategic sales plan targeting Government Education Departments, Key Corporates (KC), Social Welfare Trusts, and Other Big Institutions within the designated area; Identify opportunities within government tenders, RFPs, and other procurement channels.
• Contract Matrix & Activation Planning: Develop a contract matrix with key decision-makers of SSA/Govt. Education Dept, KCs, and plan/executing activations in conjunction with the brand team.
Ecommerce Strategy & Growth
• Develop and execute ecommerce strategies, oversee platform operations, and analyze performance metrics for optimization.
• Manage the ecommerce product catalog, ensure effective category management, plan/executing digital marketing campaigns, and analyze ecommerce metrics for improvement.
Client Relationship Management
• Establish and maintain solid relationships with government stakeholders, decision-makers, and influencers and act as a trusted advisor to clients, understanding their needs and offering tailored solutions.
• Develop Servicing Strategies: Understand systems at each key Govt. institution and craft servicing strategies aligned with customer expectations and ITC ESPB’s business plan.
Activation Planning & Bid Management
• Lead the preparation of winning proposals, presentations, and tenders tailored to government requirements ensuring compliance with government procurement regulations and policies.
• Develop a contract matrix with key decision-makers of SSA/Govt. Education Dept, KCs, and plan/executing activations in conjunction with the brand team.
Collaboration
• Work closely with cross-functional teams (product development, marketing, legal) to deliver comprehensive solutions to clients.
• Facilitate interface between ITC managers and account organization by building relationships across the hierarchy.
Market Research And Insights
• Stay updated on government policies, funding programs, and initiatives that impact t
📌 Manager – Alternate Trade (Chennai)
🏢 ITC
📍 Chennai
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.