19 Oct
|
HeliT Consulting
|
Gurugram
19 Oct
HeliT Consulting
Gurugram
Hiring for our client
Location: Gurugram, with travel to farms, partners and shoots
Reports to: Co-Founder & CEO
About the company
We're building a premium Indian food company, starting with the staples every kitchen uses daily: oils, grains, ghee, honey and spices. Our ambition: to become the name India's most discerning households, at home and abroad, rely on every day. Staples are where we start, not where we stop.
India grows some of the world's finest food. Very little of it reaches the households that would value it most, in a form they can recognise and rely on. We're building the brand, the supply chain and the standards to change that.
Over the next few years, that means a growing range across categories, our own sourcing and processing capability, and a presence with Indian households worldwide. The people who join now will shape the company for the next decade.
Founding team: Tier 1 Pedigree Founders from technology, consulting and agriculture, with a well-known figure from Indian cinema as co-founder.
Stage: Founder-funded and preparing to launch, with an institutional round in progress.
The role
You'll turn a brand built on proof into a growth engine. You'll own the system that makes it grow: launch, content, D2C, and each recent channel as it opens.
What you'll own
GTM: Take the identity and brand to the market
Content: Build a content engine rooted in our brand’s central idea.
D2C growth: Shopify, subscriptions, WhatsApp and CRM, with repeat and retention as the core measures.
Partnerships: Experts, creators and premium brand partners.
Channel launches: Marketing for quick commerce, marketplaces and international as each opens.
Agencies and research: Manage brand, performance and customer-research partners.
Numbers: CAC, repeat rate, LTV and contribution margin by channel, with clean attribution.
Team: Build content, performance, CRM and design as we scale.
First 12 months
By month 6: launch done; content engine publishing weekly; first repeat numbers.
By month 12: first current-channel launch; a calendar of major brand moments; first in-house hires in content and CRM.
📌 Head Of Marketing Food Gurugram
🏢 HeliT Consulting
📍 Gurugram