You will report to the Marketing Head and lead BTL, ATL and partnerships at Business Standard, including
Identifying and planning visibility for consumer and trade touchpoints, day-in-life
Executing brand and native events with event management agencies, ensuring quality with cost efficiency
Collaborating with other media (TV, outdoor, digital, trade, etc.) for inventory barters and other cross-promotional arrangements
Working with the creative agency and internal Marcom lead to develop creatives needed for effective execution of your work
Requirements
Post-graduate in business management or related. Exceptional graduates, in terms of work and/ or college, can be considered.
Hands-on experience of managing and executing events at scale
Well networked with ATL and event agencies
A logical and rational approach to marketing
A keen attention to detail and an overall positive sense of aesthetic
Location & Work Mode
Location: Mumbai
Work Mode: Hybrid