Role & responsibilities
Scale and manage PPC and PPM campaigns across multiple channels like Google, Facebook, LinkedIn, etc.
Excellent working knowledge of ad platforms like Google Adwords, Display, Youtube, Facebook, ad networks, etc. including how to set up campaigns from scratch or modify existing ones.
Proficiency in creating reports using Google Sheets/Excel.
The Digital Specialist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.
Research on latest digital tools and interactive trends for effective digital marketing.
You will play a pivotal role in growing our business, customer base, and improving user experience.